The American Booksellers Association has posted online the video vignettes featured in its popular education session "Handselling: Customer Service With Results." The video shorts dramatize 10 potential customer service scenarios to show the best and worst practices in five key areas.
The 2007 Pacific Northwest Booksellers Association (PNBA) Fall Trade Show will be held from Wednesday, September 19, through Friday, September 21, in Bellevue, Washington, at the Meydenbauer Center.
The American Booksellers Association will be presenting education sessions as part of the programming at each of the eight regional booksellers association fall trade shows and at the New Atlantic Independent Booksellers Association sales conference. Here is a first look at what's planned. In the coming weeks, BTW will feature previews of the shows, with details about the time, place, and presenters for each of the association's programs, as well as information about the ABA presence on the trade show floors and opportunities for ABA members to win prizes.
The following article was adapted from the seminar "How to Do Customer Surveys: A Case Study," presented by the American Booksellers Association's Director of Education and of BookSense.com, Len Vlahos, at the 2007 Winter Institute.
Chuck and Dee Robinson of Village Books in Bellingham, Washington, were the presenters of the American Booksellers Association's program on "Staff Development" at the Day of Education at Hotel ABA on Thursday, May 31. During the well-attended session, which was repeated, the Robinsons outlined the basics of hiring, training, and motivating staff, including job application forms, interview questions, low-cost staff incentives, and more.
"Opening a Bookstore: The Business Essentials," a weeklong workshop for those interested in opening, buying, or investing in a bookstore, will be held from October 3 - 9 in Ann Arbor, Michigan.
The owners and staff of all American Bookseller Association member stores can help formulate the association's 2007 education program through participation in the 2006 ABA Education Survey. Member survey responses are being compiled to provide guidance to the bookseller volunteers on ABA's Education Task Force who will convene this fall to plan the association's 2007 education offerings.
The American Booksellers Association is asking the owners and staff of all member stores to participate in its 2006 Education Survey. The results of the survey will provide guidance to the bookseller volunteers on ABA's Education Task Force as they begin formulating plans for the association's 2007 education offerings.
In May, the American Booksellers Association launched "ABA Education Programs Online," a new benefit that provides member booksellers with access to streaming video of select ABA education programming through the association's trade website, BookWeb.org. Booksellers who have used the videos describe them as a highly effective and affordable way to bring educational programming to all staff members.
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2006 ABA Education Survey
The American Booksellers Association is asking the owners and staff of all member stores to participate in its 2006 Education Survey. The results of the survey will provide guidance to the bookseller volunteers on ABA's Education Task Force as they begin formulating plans for the association's 2007 education offerings.