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Main Street/Shop Local

Bookstores & Hardware Stores Unite for Indie Marketing Initiative


Independent Business Alliance Takes Wing in Fayetteville

Though Arkansas' Fayetteville Independent Business Alliance (FIBA) launched only about a month ago, it has managed to garner a great deal of attention in the local community and in the media. In its short existence, FIBA, which was founded by Lisa Sharp of Nightbird Books and Liz Slape, whose family owns Penguin Ed's Barbeque, has been featured on the local television station and in a number of newspapers. And already the IBA has 20 paid members.

Canadian Booksellers Association Launches Indie Campaign

The Canadian Booksellers Association (CBA) has rolled out a new marketing campaign -- Independents Matter -- that invites consumers to "Think Independent. Read Independent.

Talking Localism on the West Coast

This week, Stacy Mitchell, author of Big-Box Swindle: The True Cost of Mega-Retailers and the Fight for America's Independent Businesses (Beacon) and senior researcher with the Institute for Local Self Reliance, is in the midst of a five-city West Coast tour. At each of the stops, she's speaking to local officials, indie business alliances, retailers, and residents about the growing Shop Local movement and the benefits to local economies.

Alternative Weeklies Launch Campaign to Promote Shopping Locally

More than 70 alternative newspapers are encouraging their readers to spend at least $100 at locally owned businesses in their communities this fall -- a move that could pump more than $2.9 billion into local economies strapped for cash, according to the Association of Alternative Newsweeklies, a trade organization of 130 alternative newspapers, which developed the project with the help of the Business Alliance for Local Living Economies (BALLE) and the http://www.amiba.n

A Day Without Chains

November 22, the Saturday prior to the Thanksgiving holiday, is America Unchained! Day -- a nationwide community-based initiative to encourage residents to shop indies for the entire day. Independent retailers, business alliances, and trade associations are all invited to participate in the fifth annual event, sponsored by the American Independent Business Alliance (AMIBA).

Main Street, Not Wall Street Initiative to Launch in Lehigh Valley

Although most pundits are predicting a lackluster holiday shopping season, there's at least one local business group that's hoping to turn the current economic situation to its advantage. The Sustainable Business Network of the Greater Lehigh Valley (SBN) in southeast Pennsylvania plans to launch a Main Street, Not Wall Street campaign to highlight to consumers the advantages of spending their dollars at local independent businesses.

New Study Shows 10% Shift to Indies Makes Significant Economic Impact

On September 23, Local First of Grand Rapids, Michigan, unveiled the results of the new economic study "Local Works: Examining the Impact of Local Business on the West Michigan Economy." The study revealed that a modest change in consumer behavior -- a mere 10 percent shift in market share to independent businesses from chain stores -- would result in 1,600 new jobs, $53 million in

ABA Pre-Winter Institute Conference to Focus on Local First/Shop Local Initiatives

The American Booksellers Association is inviting booksellers participating in established Local First campaigns and those who want to learn more about these community-focused initiatives to an important day of independent business alliance (IBA) education, just prior to the Fourth Annual Winter Institute (Wi4).

Taking a Bite Out of Chain Competition: Shop Local Group to Launch in Sandwich

Vicky Uminowicz of Titcomb's Bookshop in East Sandwich, Massachusetts, freely admits that she wasn't always a big local first advocate. But a few years back, something changed her mind.

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