Economist, attorney, author, and entrepreneur Michael Shuman discusses some of the ways in which community members can shift their investments from Wall Street to Main Street and effectively revive the country’s sinking economy.
Towne Book Center Marketing Director Kit Little has worked with Red Bubble to turn ABA’s Bookseller DIY templates into an array of “brilliant” marketing materials.
Bookstores’ promotional plans for World Book Night’s “great giveaway” include a mini parade of lights, TV crews filming the odyssey of the givers, and entertainment provided by local teenage musicians.
The Business Alliance for Local Living Economies has announced the availability of scholarships to the 2012 BALLE Business Conference, to be held on May 15 - 18, in Grand Rapids, Michigan.
Next Thursday, March 1, is the last day for indie booksellers to sign up for the July celebration of “Find Waldo Local,” a community-wide Shop Local promotion, co-sponsored by Candlewick Press and ABA.
Tuesday, January 17, is the deadline for responses to an important post-holiday survey, which seeks to gauge how independent businesses are faring in today’s economy and to assess whether people are more aware and supportive of locally owned, independent businesses.
Candlewick Press and ABA are partnering to bring “Find Waldo Local” to Main Street USA this July. Indie booksellers nationwide are invited to host a month-long scavenger hunt for Waldo throughout local businesses. The community-wide event was developed to help spread the Shop Local message.
ABA is urging members to participate in an important post-holiday survey of independent businesses. Last year’s survey provided unique and important data about the viability of independent businesses and the effectiveness of “Buy Local First” initiatives and garnered attention from more than 200 media outlets.
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