eCommerce & eBooks: IndieCommerce and Kobo
Websites, social media, ebooks—bookselling has expanded thanks to evolving digital opportunities. Brick and mortar stores, the connective tissue of the community, now have unprecendented opportunities to serve their customers, and encourage discovery and the exchange of ideas.
As reading and shopping habits continue to evolve, and indie customers embrace both online shopping and digital reading, independent retailers are meeting their customers' needs where and how they read and buy. ABA developed two programs to assist its members in the digital realm: IndieCommerce websites, and a partnership with Kobo, for eReading.
Show IndieCommerce Summary
IndieCommerce is the American Booksellers Association’s
e-commerce platform for independent bookstores. The system provides the tools for indie bookstores to create unique, content-rich, and easy-to-operate, fully transactional ecommerce websites. IndieCommerce stores can sell print books, ebooks, and the store’s specialty items, all supported by ABA’s experienced development and customer service team.
IndieCommerce is available to any ABA member bookstore, whether brick and mortar or online-only. The cost is $175 per month, and includes:
- Hosting services
- A title database of more than 5 million print books
- Search integration with the Kobo database of more than 4 million eBooks
- Customizable look and feel
- Intuitive book search and shopping cart capabilities
- Search engine optimized URLs
- Synchronized in-store inventory
- An unlimited number of content pages
( March 2014) Note: ABA is currently upgrading the IndieCommerce service to a new platform, and has temporarily suspended issuing new sites. It is anticipated that the new interface will be completed during summer 2014, at which time ABA will welcome new users into the program. To read more about the upgrade, please visit d7.indiecommerce.com. To pre-order a site on the new Drupal 7 platform, please email firstname.lastname@example.org.
Please visit the FAQs, New Users Guide, Live Sites, and Help Desk for more information, or email email@example.com
Show Kobo eReading Summary
In 2012 ABA partnered with global company Kobo to bring its eReading platform to independent bookstores across the United States. All ABA member bookstores can participate in the Kobo program, and offer their customers eReaders and eBooks from Kobo’s catalog of more than four million titles. ABA members share in the revenue on every sale. The program also includes training for booksellers, in-store merchandising materials and designs, plus marketing, sales, and logistics support.
Ingram Content Group is the exclusive distributor of Kobo eReaders for ABA members. For more information about Ingram distribution bookstores should contact their Ingram sales representative or Ingram Customer Care at 1-800-937-8000 or firstname.lastname@example.org. Stores that are not currently Ingram customers should contact Ingram at email@example.com or at 1-800-937-0152.
For a list of ABA members participating in the Kobo eReading program click here.
Kobo Sales Tools and Product Information
Download sales tools and product information.
Kobo eReading DIY Materials
Download Kobo eReading DIY for in-store and online.
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