All-New Marketing Designs Unveiled for Banned Books Week

Booksellers planning celebrations for Banned Books Week, which takes place this year from September 27 to October 3, can enhance their displays with a variety of all-new, downloadable Banned Books Week-themed designs.

Draw attention to Banned Books Week by using these new designs to create “I Read Banned Books” T-shirts, fREADom bookmarks, and “Defend your fREADom” posters and counter-card displays.

The designs — as well as the Banned Books Week logo — are available in the DIY section of ABA’s Designs and Downloads.

To further assist booksellers in highlighting banned and challenged books during Banned Books Week, the American Booksellers for Free Expression (ABFE) is sending a display kit to booksellers in the August Red Box, which will arrive in stores later this month.

The Banned Books Week display kit was created by ABFE and the Ingram Content Group two years ago for stores that placed an order from a list of more than 450 banned and challenged titles on ipage®, Ingram’s search and order content platform. In 2015, Ingram will again offer an additional discount on initial orders of 30 or more books as well as subsequent orders placed from August 31 to October 5.

The display kit will be sent to the most active IndieBound stores; stores participating in the Ingram Banned Books Week ordering program; stores that received the kit last year; and, while supplies last, to stores requesting the kit by e-mailing [email protected].

ABA member stores are asked to check their August Red Box to see if it contains a large envelope marked “Banned Books Week Display Kit” before e-mailing ABFE to request one. Learn more about the Banned Books Week display kit here.