Baker & Taylor Kids First Promo Ends Friday

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    Baker & Taylor’s Kids First promotion, which offers a 45 percent discount to American Booksellers Association member stores on all children’s and young adult trade books, ends this Friday, April 21.

    The discount applies to all hardcovers, paperbacks, board books, and titles published by university and small presses — frontlist and backlist — that are coded to juvenile and young adult BISACs, as well as gift items, including plush. Not-yet-published titles and short-discount titles are excluded from the promotion.

    Stores can place their orders as usual; no promo code is required. There is no minimum order to qualify.

    To coincide with the B&T promotion, ABA has a special offer for bookstores that have not been ABA members in the past two years: Stores that enter the promo code BTSPRING when they join the association will receive three months of their first year of ABA membership free, gaining all benefits of membership plus participation in the Kids First promotion.