The deadline to pre-register for Find Waldo Local 2013 (FWL) [3] has been extended to this Friday, March 29.

The July community-wide celebration of the uniqueness, fun, and strength of local businesses, co-sponsored by Candlewick Press and the American Booksellers Association, will bring together hundreds of booksellers alongside children and adults in this exciting scavenger hunt. Don’t miss out – sign up now [3]!

Candlewick will send up to 300 host bookstores a free kit (value $120) that includes Waldo standees and window clings for participating businesses; free prizes for Waldo seekers; templates for media outreach; social media assets to rally the community; and reproducible checklists, posters, bag stuffers, and more.

To participate, stores must agree to place a 40+ copy Waldo supporting order (special terms apply), dedicate a store window and/or in-store display to FWL during July 2013, and host a grand celebration event at the end of the promotion.

More details are available here [4]. To pre-register, visit indiebound.org/findwaldolocal [3]. Questions should be addressed to findwaldolocal@candlewick.com [5].