The American Booksellers Association is asking bookstore members to share details about personnel changes at their stores in an effort to help ABA keep its records accurate and up-to-date.

With publishers offering special terms to members as part of promotions like Indies First and Indies Introduce, the association would like to be certain that the correct person at each store is being notified about the what, when, and how of these offers.

Keeping ABA up-to-date is fast and easy:

• To let ABA know who in your store should receive e-mails about offers in connection with ABA’s multi-publisher promotions, fill out the store buyers form on BookWeb [4].
• To inform ABA about other personnel changes, such as changes in ownership, event and marketing management, or frontline booksellers, e-mail ABA Member Relationship Manager Elizabeth Roberts [5].

Helping ABA direct correspondence to the correct staff can make a big difference to a store’s bottom line, so ABA can inform the people who need to know about important tips and tactics. Questions about ABA’s records can be directed to [email protected] [6].