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There are few triumphs greater than placing the right book in the hands of any reader, but that is especially true for children who rarely, if ever, read for their own pleasure. The key is learning how to connect with these non-readers and mastering subtle techniques for matching kids with books that will inspire them to want to read.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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