Bookselling 101: Working With Publisher Reps

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Saturday, January 28, 2017 -
10:30am to 11:30am
Greenway H/I

Creating and nurturing relationships with publisher representatives is key to building a thriving business. Panelists in this session will provide an overview of how publisher representatives work with independent bookstores and steps booksellers can take to capitalize on and grow these relationships.

  • Hilary Gustafson, Literati Bookstore (Ann Arbor, MI)
  • Holly Weinkauf, Red Balloon Bookshop (St. Paul, MN)
  • Jason Gobble, District Sales Manager, Penguin Random House
  • Jen Reynolds, Director of Field Sales, Houghton Mifflin Harcourt
  • Joy Dallanegra-Sanger, ABA (Moderator)

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.




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