BTW Articles

13 Oct

Personalizing the E-Book Transaction

In response to e-book purchases, and to encourage return sales, many IndieCommerce bookstores are sending individualized or automated thank-you e-mails to customers.

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07 Dec

NBA Winner Jesmyn Ward on the Importance of Indies, Salvage the Bones & More

At this year’s National Book Awards ceremony, fiction winner Jesmyn Ward thanked Mississippi independent booksellers for helping Salvage the Bones find its readership. Here, Ward talks about the role of indies in advocating for her work, her Mississippi background, and her upcoming memoir.

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23 Feb

March 1 Deadline for “Find Waldo Local”

Next Thursday, March 1, is the last day for indie booksellers to sign up for the July celebration of “Find Waldo Local,” a community-wide Shop Local promotion, co-sponsored by Candlewick Press and ABA.

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05 Apr

Upcoming and Ongoing E-Book Promotions

The IndieCommerce Publisher Promotions page currently features seven active promotions.

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18 Oct

ABC Best Books for Children Catalog on its Way

This year’s full-color, 20-page ABC Best Books for Children Catalog featuring more than 200 fully vetted frontlist and backlist titles is slated to arrive at all ABA member stores by next week.

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08 Dec

Around Indies

Common Good Books to move to Macalester College; The Galaxy Bookshop heads to Main Street; Former story-hour kids return as river’s end booksellers; 4 Kids holds successful Take Your Child to a Bookstore Day; Accent on Books thanks customers; The Clintons shop (and sign) local; Boswell’s Stacie Michelle Williams rocks

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01 Mar

Tech Talk: E-Readers

This week, BTW’s new technology feature provides an overview of common e-reader devices and their compatibility with Google eBooks.

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12 Apr

Tech Talk: Keeping Your Website Up to Date

Christine Onorati of WORD and Kelly Justice of Fountain Bookstore offer tips to increase online sales and to ensure your customers know that your website is always open for business.

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20 Oct

Giovanni’s Room Honored With Historical Marker

Giovanni’s Room, the oldest gay and lesbian bookstore in the country, has had its place in history officially recognized by the state of Pennsylvania.

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14 Dec

Richard Russo Takes on Amazon App in New York Times Op-Ed

On Monday, the New York Times ran an op-ed by Richard Russo, who, along with several other bestselling authors, criticized Amazon’s new price check app.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.








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