BTW Articles

16 May

Best Practices for Creating an Effective Bookstore Press Kit

Maribeth Pelly, founder of Easy Marketing Strategies and the event planner for New Jersey’s BookTowne, presented a webinar for ABA members on how to create a press kit for their stores.

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16 May

Deadlines Extended for Meet the Editor, Speed Dating Lunch With Children’s Authors

The deadline for booksellers attending BookExpo 2017 to register for Meet the Editor is May 21; for the ABC/CBC Speed Dating Lunch With Children’s Authors, the registration deadline is May 22.

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12 May

Retail Sales at Bookstores Up in March

Retail sales at U.S. bookstores were up by 2.4 percent in March 2017 compared to March 2016, according to preliminary figures recently released by the Bureau of the Census.

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10 May

Bronx Book Fair Panel Looks to Libraries, Bookstores to Combat Book Deserts

A panel discussion on book deserts at the May 6 Bronx Book Fair featured ABA CEO Oren Teicher and The Lit. Bar’s Noelle Santos in conversation with other members of the literary community.

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08 May

Ci5: Understanding Development and Reading Styles to Connect with Middle Grade and YA Readers

During an education session at the fifth ABC Children’s Institute, booksellers learned tips and strategies for hand-selling books to middle-grade and young-adult readers.

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10 May

Kobo Debuts New Aura H2O eReader

Kobo has announced the newest addition to its lineup of eReaders, the Kobo Aura H2O, an updated version of the company’s waterproof eReader.

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09 May

Join the ABC Children’s Group at ABA for a Chance to Win

ABA member bookstores that join the ABC Children’s Group at ABA by noon on June 2 will earn a chance to win an Elephant & Piggie spinner rack and a set of books from Disney Publishing.

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02 May

Ci5 Education: Starting a Book Subscription Club

At the fifth ABC Children’s Institute, bookseller panelists discussed successful strategies for creating, promoting, and managing a book subscription club for young readers.

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12 Apr

Ci5: Ilsa Govan on the Effect of Implicit Bias on Hiring for Diversity

Author Ilsa Govan, the co-founder of Cultures Connecting, offers tips for ensuring that implicit biases do not get in the way during the hiring process.

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19 Apr

Ci5: Delivering a Deep-Dive Analysis of Trends in Children’s Books

Allison Risbridger of NPD Book broke down the numbers during the Children’s Institute featured talk “Where Are We and Where Are We Going? Trends and Findings in Children’s Bookselling.”

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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