BTW Articles

23 Nov

NBF’s Literature for Justice Program to Hold Virtual Launch on December 2

The book-based campaign aims to highlight annual reading lists on the topic of mass incarceration.

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18 Nov

Celebrate Indies First on Small Business Saturday

Legendary news anchor Dan Rather will serve as this year’s spokesperson. Booksellers can take advantage of social media assets to promote Indies First as well as a range of special publisher offers.

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18 Nov
Shop Now, Shop Local

ABA’s Holiday Marketing Assets: Your One-Stop Shop for Promoting Shopping Local, Gift Cards, and More

To help booksellers encourage customers to shop with them throughout the remainder of the year, ABA has created a range of digital assets.

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16 Nov
ABA Coffee Break

Mark Your Calendar for December’s Virtual Coffee Breaks

A late-night Coffee Break for November was also added for this Thursday, November 19, at 8:00 p.m. ET.

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17 Nov
Independent Bookstore Day with three balloons tied to a stack of four books

New Independent Bookstore Day Logo Designed by Bookseller Julie Jarema

Jarema is an illustrator, writer, and bookseller at Avid Bookshop in Athens, Georgia.

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10 Nov
Top 10 Things to Know About...

Revisit ABA’s “Top 10 Things to Know About…” Series for Fourth-Quarter Tips

Videos and writeups are available for sessions on morale boosters and self-care, creating safe and profitable virtual events, curbside pickup and delivery services, cash flow, and more.

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11 Nov

Monthly Box Schedule Changes to Every Other Month in 2021

Booksellers can become eligible to receive the boxes by nominating to the Indie Next List and reporting to the bestseller list.

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09 Nov
Illustration of children playing with a parachute from You Matter by Christian Robinson

Digital Version Available Now for Store Websites: Best Books for Young Readers Catalog

Bookstores that do not utilize IndieCommerce or IndieLite for their store’s website may download the complete title list, ISBNs, and catalog graphics on BookWeb.

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10 Nov
Dollar bills coming out of an envelope

Publishers Offer Specials on Stock, Shipping This Holiday Season

To help booksellers with critical fourth-quarter sales, a number of publishers have launched special offers on titles as well as rapid replenishment for shipping. 

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10 Nov

Binc Announces Online Holiday Gift Guide

Featuring an assortment of gifts, the guide includes items that give back to Binc and therefore support booksellers in need.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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