BTW Articles

18 May
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E-commerce Update: Online Seasonal Traffic & Sales Patterns

The dips and rises in traffic and sales that you may be seeing in your Google analytics report may reflect normal seasonal and weekly fluctuations in online traffic and sales

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17 May
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Technology Meetup Recap: Email List Management

Constant Contact Retention Specialist Cynthia Munoz shared best practices applicable to any platform and offered a demo of how to implement those best practices within Constant Contact.

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18 May

Top 10 Takeaways: “Business Models: Cooperatives”

Booksellers heard from experts about how to start a new co-op bookstore or transition an existing bookstore to a co-op.

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30 Apr
ABA announces Board of Directors

ABA Announces 2021 Board of Directors Election Results

The results of the balloting by the bookstore members of the American Booksellers Association to elect five directors, a president, and a vice president to serve on the ABA Board are now official.


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13 May
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Marketing Meetup Recap: Marketing Ideas for Nontraditional Stores

Booksellers shared best practices for marketing nontraditional stores.

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11 May
Summer Reading Group Guide

Summer Reading Group Guide Preview

Here are the titles included in the Summer Reading Group Guide e-newsletter.

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29 Apr
Kids' Next List #1 Pick for May & June 2021

Emiko Jean on May/June Kids' Indie Next List Top Pick "Tokyo Ever After"

“It’s easy to compare this book to The Princess Diaries, but it has more than that: beautiful, vivid writing; a fiercely charming lead; and the city of Tokyo coming to life on the page,” Lindsay Howard of Lark and Owl Booksellers.

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07 May

ICYMI: April Education Roundup

Take a look at some of the education sessions ABA hosted during the month of April.

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06 May
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The Indie Poetry Bestseller List

The American Booksellers Association’s specialty bestseller lists provide a current snapshot of what’s selling in indie bookstores nationwide.

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04 May
Microaggressions in the Workplace

Top 10 Takeaways: Microaggressions in the Workplace

A recording of this session, along with CAE's session on de-escaltion, will be available until June 15.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.


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