BTW Articles

21 Aug

Politics & Prose Returns as Official Bookseller for 2019 National Book Festival

The co-owner of Politics & Prose, Bradley Graham, recently spoke with BTW about what the store does every year in its role as the official bookseller for the National Book Festival in Washington, D.C.

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21 Aug
This Tender Land by William Kent Krueger

A Q&A With William Kent Krueger, Author of September’s #1 Indie Next List Pick

“Epic, thrilling, and beautifully written, this is storytelling at its very best,” said The Bookstore of Glen Ellyn’s Renee Barker about This Tender Land.

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14 Aug

The Furry Faces of ABA: An Overview of Staff Pets

Bookselling This Week surveyed members of the American Booksellers Association staff about the dogs, cats, and other creatures they have waiting for them after a day at the ABA office.

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14 Aug

American Booksellers Association Launches Entrepreneurial Excellence Award

This new award recognizes and celebrates the achievements of booksellers whose creativity and ideas have helped improve their bookstore’s operations and/or foster relationships within the local community.

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14 Aug

Ci7 Education: Small Acts for Financial Gain

Bookstore panelists spoke about how to identify small costs that add up, where to look for savings, small actions booksellers can take to impact overall savings and sales, and more.

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13 Aug

Ci7 Education: Events University

The session offered booksellers the opportunity to learn best practices for hosting events in-store and off-site, including partnering with schools and libraries, hosting large-scale events, and using alternate venues.

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07 Aug
ABA Education logo

Ci7 Education: Marketing Events to Ensure a Home Run

Booksellers shared information about opportunities for advertisement; areas for potential partnerships for cross-marketing; marketing timelines; using social media to maximize your posts’ impact; and more.

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07 Aug

Ci7 Education: Small Footprint, Big Impact

Attendees learned about the logistics of hosting an in-store event; crowd management in a small space; inventory management in a small stockroom; and keeping it fresh with inventive displays.

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07 Aug

BTW Asks Smaller Stores: How Do You Handle Pre-Orders?

BTW spoke to four owners of smaller and/or micro-stores stores who offered insight on how they manage pre-orders and what they do to promote the option to customers. 

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31 Jul
ABA Education logo

Ci7 Education: Working With Title 1 Schools

Bookseller panelists at the Children’s Institute session shared tips for approaching Title 1 schools and building community partnerships and discussed how such partnerships can be effective and profitable.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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