Best Practices

18 Apr

Take Note: Last-Minute Tips to Promote Independent Bookstore Day

With less than two weeks left to promote the April 29 celebration of Independent Bookstore Day, these social media and marketing tips will help booksellers make the most of the time remaining.

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27 Mar

Wi12 Education: Take Your Show on the Road — Managing Large-Scale Events

The Winter Institute education session “Take Your Show on the Road: Managing Large-Scale Events” offered booksellers a range of strategies for managing large off-site events.

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22 Mar

Wi12 Education: Converting Social Media to Sales

Here’s a look at some of the successful social media strategies used by booksellers to drive traffic to store websites, grow e-mail lists, and increase sales, as shared at Wi12. 

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21 Mar

Fountain Bookstore Shares How-to Guide for Running Social Media Campaigns

Kelly Justice, owner of Richmond, Virginia’s Fountain Bookstore, has created a comprehensive, step-by-step guide for booksellers on how to conduct successful social media campaigns.

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01 Mar

Wi12 Education: Bookselling 101 – Working With Publisher Reps

At Winter Institute 12, a panel of experienced booksellers and publisher sales staff provided tips for establishing and growing mutually beneficial relationships.

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01 Mar

Wi12 Education: Integrating Used Books Into Your Inventory

Four booksellers shared best practices for buying and selling used books during a Winter Institute panel on January 28. Here’s a look at some of the session takeaways.

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22 Feb

Wi12 Education: Booksellers Make the Business Case for ABACUS

Three Winter Institute bookseller panelists shared insights on how using the information from ABA’s ABACUS survey has improved management of their bookstore finances.

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22 Feb

Post-Election Discussion at A Novel Experience Uses “Living Room Conversations” as a Model

A Novel Experience invited customers to take part in a post-election conversation using guidelines from Living Room Conversations, a website that offers resources for hosting civil discussions on difficult topics.

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15 Feb

Wi12 Education: Best Practices for First-Time Managers

Lani Basa of Business Women’s Circle and Cindy Dach of Changing Hands Bookstore address the challenges booksellers can face when entering managerial roles.

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08 Feb

Stores Celebrate African American Achievement During Black History Month

Booksellers are celebrating Black History Month with a range of interesting and educational book displays, events, and activities that celebrate African Americans’ contributions to society.

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08 Feb

Wi12 Panel Explores Managing Bookstores’ Brand Identity

The Winter Institute session “Creating and Managing Your Store Brand” showed booksellers how committing to their store’s brand can help them attract and retain customers.

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06 Feb

Treeline Tips & Tricks: The Transition to Edelweiss+ and Treeline Analytics News

Edelweiss/Treeline Education Coordinator Joe Foster provides some dates for the transition from Edelweiss Classic to Edelweiss+ as well as a quick tour of what already exists in Edelweiss+.

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30 Jan

Paul Currie of Foyles Discusses Innovation at Wi12 Featured Talk

In a Winter Institute featured talk, Foyles Bookshop CEO Paul Currie showed booksellers some of the recent innovations and changes at the 114-year-old U.K. book retailer.

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30 Jan

Kim Scott Doles Out Some “Radical Candor” at Winter Institute 12

At the final breakfast plenary of Winter Institute, author and former CEO coach Kim Scott discussed how the principles of radical candor can help booksellers improve relationships among their staff.

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25 Jan

Digital Book World Panel Explores Question “Will Bars Save Bookstores?”

At the Digital Book World panel “Will Bars Save Bookstores?” representatives of the bookselling and publishing industries discussed strategies that are helping bookstores not only survive but also thrive.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

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