Education

The most recent online marketing roundtable hosted by ABA introduced participating booksellers to a number of digital marketing tools that are available online and free to use.

The Small Business Majority has introduced expanded resources to Venturize.org, an educational online lending platform that the organization took over in February. 

Bookseller panelists at Winter Institute offered some food for thought to booksellers considering starting a bookmobile or adding a mobile aspect to their store.

“Increasing representation and expanding your bookstore selection to include more books by diverse authors is an opportunity to increase sales,” said panel moderator Aaron Curtis, a buyer for Books & Books.

ABA publisher partners and BookExpo exhibitors can still register for the session on the financial state of independent bookstores, which will now be held on March 22.

Store owners and managers who attended the advanced education session on succession planning at Winter Institute in Memphis received helpful advice on creating an exit plan for their business.

The March 13 education session in New York City, aimed at ABA publisher partners and BookExpo exhibitors, will detail the financial state of independent bookstores.

This year, booksellers attending the sixth ABC Children’s Institute (June 19–21 in New Orleans) will have the opportunity to participate in a chalkboard lettering workshop or a literary walking tour.

Booksellers who participated in the Winter Institute 13 debrief will soon receive the postcards they filled out with actionable goals for improving their stores.