E-commerce

09 Mar
IndieCommerce logo image

IndieCommunication: Try Out the New “Ask a Bookseller” Feature

Here’s the latest news for booksellers using ABA’s IndieCommerce and IndieLite e-commerce platforms.

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09 Mar
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Last Call to Register for IndieLite Seminar

The IndieCommerce seminar at the 2021 IndieCommerce Institute is now full, but there are spots available in the IndieLite seminar, taking place on March 18.

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03 Mar
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E-commerce Update: A Rush for Dr. Seuss Titles

Tuesday’s spike in the conversion rate typifies how quickly a news event (like Dr. Seuss titles being pulled from distribution by their publisher) can cause sudden and unexpected online traffic and sales.

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01 Mar
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IndieCommerce Institute Registration Closes March 10

The IndieCommerce seminar is now full, but there are spots available in the IndieLite seminar.

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24 Feb
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E-commerce Update: Conversion Rate Increases

Although more bookstores are open to walk-in traffic, the increase in online sales may be due to winter weather forcing people to stay indoors and online across the U.S. 

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23 Feb
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Sign Up Now for IndieCommerce Institute

This year’s institute will focus on helping stores manage website content, optimize their online shopping cart, and utilize all the new tools and features added to the IndieCommerce platform.

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22 Feb
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Watch Now: IndieCommerce Webinar on Signing Up for a Website

The February 17 webinar looked at the waiting list and contract process, what to expect throughout the initial setup, and resources and tools for how to be prepared for when the site is in your hands. 

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17 Feb
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E-commerce Update: Shifting Shopping Behavior

A drop in the ecommerce conversion rate that we are now seeing may be the result of COVID infection rates rapidly dropping across the U.S.

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15 Feb
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IndieCommunication: Fun With Coupons

Here’s the latest news for booksellers using ABA’s IndieCommerce and IndieLite e-commerce platforms.

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15 Feb
IndieCommerce logo on computer screen

Registration Underway for IndieCommerce Institute

This year’s institute will focus on helping stores manage website content, optimize their online shopping cart, and utilize all the new tools and features added to the IndieCommerce platform.

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10 Feb
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Conversion Rate Jumps

The conversion rate was up 39.47 percent vs. the previous week, while sales revenue over the past seven days was down 12.07 percent vs. the previous week. 

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10 Feb

Learn to Manage Online Sales at Winter Institute

Booksellers will hear from panelists who will discuss what they have learned over the past year about managing online sales as well as best practices for efficiency. 

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10 Feb
IndieCommerce logo on computer screen

Registration Opens for IndieCommerce Institute

The institute will offer a day of programming for IndieCommerce users and a day of programming for IndieLite users.

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08 Feb

Next Webinar in New IndieCommerce Series to Look at Signing Up for the Program

On February 17, the IndieCommerce team will host an educational webinar for stores that are interested in learning about how to sign up for an IndieCommerce or IndieLite site.

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03 Feb
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Sales Remain Steady Despite Winter Storms

Traffic over the past seven days was up 5.5 percent vs. the previous seven days.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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