E-commerce

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24 Oct

eBay Sues Amazon for Poaching Sellers

According to eBay’s lawsuit, Amazon has been using eBay’s messaging service to recruit sellers for its own third-party marketplace platform.

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20 Aug
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IndieCommunication: Fall Trade Show One-on-Ones, Podcast Marketing Discussion

The latest IndieCommunication e-newsletter features sign-up links to meet with IndieCommerce staff this fall, plus news about a marketing roundtable on podcasting.

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13 Aug

Join ABA’s Biweekly Virtual Marketing Roundtables

The online roundtables, held every other Thursday, offer booksellers a chance to discuss marketing topics with fellow booksellers, from affiliate marketing to social media to customer engagement.

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02 Aug
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IndieCommunication: New Website Themes, New Affinity Partnership

The latest IndieCommunication e-newsletter features news about updated themes for IndieCommerce sites and ABA’s partnership with Eventbrite.

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31 Jul

Belletrist Book Club Highlights Indie Bookstores on Instagram and Beyond

Belletrist, the online book club curated by actress Emma Roberts and her best friend Karah Preiss, highlights a different indie bookstore and a different book each month on social media and on their website.

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31 Jul

Recent ABA Virtual Marketing Roundtable Focuses on Affiliate Marketing

Booksellers at last week’s marketing roundtable discussed what affiliate marketing is and how they can use it to their advantage.

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17 Jul

Recent ABA Virtual Marketing Roundtable Focuses on Social Media Analytics

Mary Cate Stevenson and Noah Nofz of Two Cats Communications discussed what analytics are, how to activate them, and whether or not booksellers should consider them a priority.

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17 Jul
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IndieCommerce to Offer Webinar on “Making the Most of Book Data on Your Website”

The August 2 webinar will instruct attendees how to sell non-book inventory online, interpret admin-only data, adjust the search algorithm, and more.

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06 Jul
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IndieCommunication: New Affinity Partner, Wish List Features, and Fulfillment Options

The July 6 IndieCommunication e-newsletter includes information about ABA’s new partnership with Eventbrite, wish list upgrades, and an update about consumer-direct fulfillment from Ingram.

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11 Jun
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IndieCommunication: Order Processing Webinar for IndieLite Sites

The latest IndieCommunication e-newsletter featured news about a webinar on order processing plus reminders about going mobile-friendly, reviews on IndieCommerce and IndieLite sites, and signing up for one-on-ones at Children’s Institute.

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05 Jun
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IndieCommerce Webinar: Order Processing for IndieLite sites

Booksellers can register now for the IndieCommerce team’s upcoming webinar on order processing on IndieLite sites, which will take place at 2:00 p.m. EDT on Thursday, June 14.

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04 Jun

Explore E-Commerce Options at Children’s Institute With the IndieCommerce Team

IndieCommerce staff will be on hand at the upcoming Children’s Institute in New Orleans to talk about ABA’s e-commerce services.

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29 May
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IndieCommunication: Book Reviews Coming to IndieCommerce & IndieLite

In this issue of IndieCommunication, learn about a new book review initiative, GDPR compliance, and two new features for IndieCommerce sites.

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22 May
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Latest Marketing Roundtable Offers Booksellers Couponing Advice

Last week’s online marketing roundtable for booksellers featured tips for offering coupons to customers. The next roundtable will take place in-person at BookExpo.

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15 May
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IndieCommunication: Join the IndieCommerce Team at BookExpo

Booksellers are invited to participate in a roundtable discussion about e-commerce marketing tips and tactics, or to schedule a one-on-one session with staff to discuss e-commerce options.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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