Literacy/Reading

03 Jan

Two Major World Book Night Deadlines Approach

World Book Night U.S. Executive Director Carl Lennertz urges booksellers to act now as two crucial World Book Night deadlines are just around the corner. Lennertz also shares some promotional ideas for right now.

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12 Dec

BTW News Briefs

Flaherty-Dunnan First Novel Prize winner announced; $1.5 million gift will support literacy

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12 Dec

Initiative Aims to Help Bellevue Hospital Rebuild Reach Out and Read Program

Carol Chittenden of Eight Cousins has launched an initiative to help Bellevue Hospital in New York City rebuild its Reach Out and Read program, which lost thousands of books in Hurricane Sandy. The program serves approximately 11,000 underprivileged children a year.

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27 Nov

Last Call: December 1 Deadline for World Book Night Store Sign-Up

Bookstores that wish to participate in the 2013 celebration of World Book Night in the U.S. must return a Host Store Marketing Agreement by Saturday, December 1.

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20 Nov

World Book Night Host Store Agreements Due December 1

Stores that wish to participate in the 2013 celebration of World Book Night in the U.S. must return a Host Store Marketing Agreement by December 1.

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07 Nov

World Book Night Announces 2013 Titles, Honorary Chairs & Opening of Giver Sign-up

Authors Ann Patchett and James Patterson will be co-chairs of the 2013 celebration of World Book Night in the U.S. Also announced today were the 30 titles to be given away during the April 23 campaign as well as the opening of the online application process for volunteer book givers.

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17 Oct

World Book Night “Host Bookstore” Sign-Up Continues

Plans for the next celebration of World Book Night, on April 23, 2013, are well underway, and World Book Night U.S. Executive Director Carl Lennertz is encouraging stores to return their 2013 Host Store Marketing Agreement “before the holidays heat up.”

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11 Oct

World Book Night Staff Grows

World Book Night U.S. has hired two new staff members: Laura Peraza, to manage social media platforms; and Erin Cox, to handle fundraising. Both will also work with Executive Director Carl Lennertz on customer service, web content, and marketing materials. 

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10 Oct

Students, Booksellers Benefit From College Book Bucks

Bestselling author James Patterson’s third annual essay contest for college-bound high school seniors has awarded 235 gift certificates ranging from $250 to $1,000 for use at IndieBound-affiliated bookstores.

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04 Oct

ABA’s President on Some Important Initiatives

In her bimonthly letter, ABA President Becky Anderson encourages booksellers to take a look at some new programs and intiatives available to all member stores; however, she notes, deadlines are approaching soon.

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03 Oct

World Book Night Posts California Video, 2013 Store Sign-up Continues

As booksellers head to the fall regional trade shows, World Book Night U.S. has been posting video highlights of this past April’s celebration in different regions of the country on YouTube. Added this week is video of celebrations in California, just in time for the Northern and Southern California trade shows this month.

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20 Sep

World Book Night 2013 Bookstore Sign-up Begins

This week a crucial first step opened for indie bookstores wishing to take part in World Book Night U.S.’s second annual celebration of reading, giving, and community. Bookstores are being asked to complete a 2013 Host Store Marketing Agreement.

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15 Aug

World Book Night U.S. Announces Major Committee Appointments

A new Steering Committee has been meeting weekly this summer to set strategies and priorities for the 2013 celebration of World Book Night in the U.S. The Media Strategy sub-committee has also begun setting key publicity goals for year two.

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25 Jul

Finding Opportunity in New State Education Standards

As schools across the country adopt initiatives to better prepare children for the future, booksellers are facing new challenges as well as opportunities to work more closely with teachers and school librarians.

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