Building Your Brand and Amplifying Your Presence on Social Media With Eva Chen

    Thursday, June 21, 2018 -
    9:00am to 10:00am

    Eva Chen — known to her 800,000+ Instagram followers as @evachen212 — is a self-described “fashion nerd” who has worked for Harper’s Bazaar, Elle, Teen Vogue, and Vogue, and was the youngest ever editor in chief of Lucky magazine (appointed by Anna Wintour). Eva is currently the head of brand partnerships at Instagram. In this program, Eva will provide insider knowledge and resources to help booksellers build distinct brands and increase presence on Instagram and other social platforms, while retaining the authenticity and individuality that makes independent bookstores so special.

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