Buying and Merchandising for the Holidays

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Thursday, June 23, 2016 12:45 PM to 1:45 PM EDT

Every year, gift giving season presents an opportunity for greater sales, but early planning is essential.  Bookseller panelists will discuss everything from integrating your book and sideline buying to creating eye-catching displays to complement your store.

  • Holly Alexander, Barbara's Bookstore (Chicago, IL)
  • Kristen Gilligan, Tattered Cover Book Store (Denver, CO)
  • Lauren Savage, The Reading Bug (San Carlos, CA)
  • Angie Tally, The Country Bookshop (Southern Pines, NC) (Moderator)
     

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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