The IndieCommerce Newsletter

Where Paper Pushes Pixels

Are your customers always asking for a piece of paper and a pencil so that they can write down titles they are interested in purchasing at some future date? Jamie Anderson, owner of Downtown Books in Mateo, N.C., worked with Allen Lehew of Duck’s Cottage, Coffee & Books to turn these requests into a marketing opportunity. Jamie produced notepads to hand to inquiring customers that reads: “Note to self: Don’t forget to order these books 99¢ shipping”.

Do you have a tip for marketing your website, that you would like to share ? Send it to [email protected].

IndieCommerce One-on-One at NCIBA

The IndieCommerce team is now scheduling one-on-one appointments with program participants attending the NCIBA Fall Discovery Show in San Francisco, CA., for Thursday October 27, and Friday October 28. Appointments will be held in the Conference Center. Schedule your one-on-one today.  Walk-ins welcome.

Regional Holiday Catalogs  

SPECIAL NOTE FOR REGIONAL ASSOCIATIONS: The IndieCommerce team encourages all the regional associations to provide us with their holiday catalogs as soon as possible! To do so, follow the instructions here

Change to ACH Money Transfer

Beginning October 25, 2016, ACH transfers for online orders on IndieCommerce sites will take place on the 15th and the 25th of each month, unless those days fall on a weekend or holiday, in which case the transfer will occur on the next available business day. 

Tip of the Week

It’s fall, and holiday shoppers are already starting to ramp up their online purchases. Build trust with first time visitors to your website by including comprehensive “Help” and “Return policy” pages that are easy to understand and full of reassuring prose. Use these pages to make your customers comfortable about buying from your website.

Thanks for reading. Feel free to email us with any thoughts, questions, or suggestions.
The IndieCommerce team

For past editions of IndieCommunication, visit this page.

Phillip Davies, IndieCommerce Director
American Booksellers Association | 333 Westchester Avenue, Ste S202 | White Plains, NY 10604
[email protected] |
914-406-7527 |
600 Mamaroneck Ave
Suite 400
Harrison, NY 10528
United States