The IndieCommerce Newsletter

Come to the 2017 IndieCommerce Institute @ Wi12 in Minneapolis!

Registration is now open for this interactive learning experience for IndieCommerce stores being held on Friday, January 27. This will be a one-day classroom-style workshop that goes beyond basic training, providing actionable information useful for new and experienced stores.

Attendees should have worked on their website for at least a year, but new users to IndieCommerce who are comfortable working on their website are also welcome. Attendance at the Winter Institute is not required. More details on discussion topics are available online. If you have questions, please don’t hesitate to contact us at staff@bookweb.org. We look forward to seeing you in Minneapolis!

SIBA Holiday Catalog is Now Available

Attention stores in the SIBA region: There are two ways for you to link to the SIBA Holiday catalog from your IndieCommerce site:

http://www.fountainbookstore.com/holiday/SIBA/holidaycatalog.html

or

http://www.fountainbookstore.com/holiday/SIBA/index.html

In the examples above, stores have to replace the part highlighted in yellow with their site URL and add the part highlighted in green to their site URL. If you have questions, or need assistance, contact staff@bookweb.org.

The NEW Indie Next List eNewsletter  

Did you know that email newsletters are one of the best ways to increase online sales?

Sign up for the new Indie Next List eNewsletter by November 15 and your customers will receive the first issue as soon as December. The Indie Next List eNewsletter is powered by Shelf Awareness.

The free store-branded e-newsletter features all of the month’s Indie Next List titles with bookseller quotes, “buy now” buttons that lead directly back to the sending store’s e-commerce site, and an interview with the author of the number-one pick.

Participation in the first year of the Indie Next List e-newsletter program is limited to the first 150 qualified stores. During the sign-up process, booksellers will be required to upload their store logo and a CSV file of their e-mail list (instructions are on the form).

To participate, stores should complete the sign-up form on BookWeb.org and follow the directions to upload materials. Questions should be e-mailed to Joy Dallanegra-Sanger.

secure-your-passwordsSomeone Probably Knows Your Password

Following the massive DDos attack that took down several very large websites on Friday October 21st, Josh Harding, ABA’s Systems Administrator put together a very informative article about  password security. It’s a very quick read filled with some great tips. We encourage you to pass it on to everyone that works on your website.

E-Commerce Tip of the Week

On September 6, 2016, IndieCommunication published a fraud alert regarding large orders for textbooks placed via telephone. Even though these credit card transactions were approved by the credit card processor at the time the orders were placed, they were later reversed and the bookshops ended up having to cover the entire charge.

Several weeks ago, another bookseller reported a very similar scam: a telephone order was placed for a large number of textbooks using a stolen credit card. Again, the credit card number was approved at the time of purchase and the credit card number ended up being stolen, costing the bookseller a very substantial out-of-pocket expense.

It’s very likely not good fortune to receive a phone order from an unfamiliar customer for a large number of textbooks. In both cases, the customer was extremely friendly and the books were shipped to addresses that were out of state. Stores that receive this type of order are taking a huge chance fulfilling them. Proceed with caution.


Thanks for reading. Feel free to email us with any thoughts, questions, or suggestions.
The IndieCommerce team

For past editions of IndieCommunication, visit this page.

Phillip Davies, IndieCommerce Director
American Booksellers Association | 333 Westchester Avenue, Ste S202 | White Plains, NY 10604
Phil@bookweb.org |
914-406-7527 | www.BookWeb.org
333 Westchester Ave
Suite S202
White Plains, NY 10604
United States


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