The E-Commerce Newsletter For Booksellers          July 24, 2020

Upcoming Change To Credit Card Processing - FAQs
Our recent announcement regarding the upcoming change in credit card processing on IndieCommerce websites, generated some questions from member stores. Below are a few of the more frequently asked questions we’ve
received.  There are more frequently asked questions available online here. 

Why is ABA doing this now
In recent months, the high volume of online sales has made it apparent that the ABA account for credit card processing does not scale well. We’ve seen bank delays in issuing funds to our members, difficulties in managing refund requests, and the fee structure that we require for covering fraudulent online transactions is onerous for struggling stores.

To address these issues and lower credit card processing costs for stores using IndieCommerce and IndieLite, we’ve decided to transition stores off of the ABA merchant account and onto their own credit card merchant account. This transition will start with IndieCommerce websites.

I have an IndieLite site. Do I need to find my own Credit Card Processing Service? Right now, we just want to move IndieCommerce (IC) stores off of the ABA credit card merchant account. After all or most IC stores have been moved, we will then reach out to IndieLite stores about moving them over to their own credit card merchant accounts. 

Do we have to choose a Credit Card Processing Service recommended by ABA
No, you have two options to consider:

a) Use Your Current Merchant Account - If your bookstore currently has a credit card processor that you use for processing in store credit card purchases, you may be able to use that service on your indieCommerce website as well. Check with your credit card merchant account provider and ask them if they work with the Authorize.net gateway and if the merchant account will process Visa/MC/Amex/Dis cards for online orders.

b) Sign Up For A New Credit Card Merchant Account - This can be any credit card processing service provider that works with Authorize.net. Although you now have many options, we've tried to make this transition as easy as possible by vetting a recommended credit card processor and pre-negotiating the rates.

Is there a deadline to switch over to the store’s credit card processor / merchant account?
We strongly suggest that bookstores strive to get this done before the start of the 4th quarter of 2020 (Oct 1st). We expect online holiday shopping to start early this year due to Covid related shipping delays that consumers have been experiencing.


I’m ready to make the move. What are the next steps?
Whether you are just starting the process or already working with a credit card processor,  please refer to our updated help document for next steps. 

If you have more questions after reviewing all of the FAQs. Please send us an email at staff@bookweb.org and we’ll be happy to help.

Join ABA for virtual coffee break on IndieCommerce
The Tuesday, July 28, Coffee Break has been reprogrammed to focus on IndieCommerce and IndieLite, ABA’s e-commerce platforms for bookstores. The coffee break will be held from 3:00 p.m. to 4:00 p.m. ET.

For this special session, ABA IndieCommerce Director Phil Davies and Senior Manager Geetha Nathan will be available to discuss the IndieCommerce/IndieLite services and answer questions pertaining to the two. Booksellers currently using either of the services and booksellers interested in either service are encouraged to come prepared with questions.

ABA Coffee Breaks are typically held:

  • Every Tuesday at 3:00 p.m. ET
  • The last Thursday of each month at 6:00 p.m. ET

ABA launched this live meeting series in March; booksellers who do not have the Zoom meeting ID and password can email info@bookweb.org to get details.

Booksellers are also welcome to email questions or topics for discussion ahead of time to info@bookweb.org.

Indie Next List Ad Banners Available For IndieCommerce and IndieLite Websites
For IndieCommerce and IndieLite sites, booksellers can select to add an Indie Next List ad banner that promotes titles from the current list. The ad features the book’s cover, the title and author, and a bookseller quote along with the Indie Next List logo. One title will appear at a time and will be shown at random from the current month’s titles; the block can be placed anywhere on the page. To enable this function, contact staff@bookweb.org . See an example here. The ads also appear on IndieBound.

Thanks for reading. Feel free to email us with any thoughts, questions, or suggestions.
The IndieCommerce team

For past editions of IndieCommunication, visit this page.

Phillip Davies, IndieCommerce Director
American Booksellers Association | 333 Westchester Avenue | White Plains, NY 10604
Phil@bookweb.org |
914-406-7527 | www.BookWeb.org
‚Äč
 
333 Westchester Ave
Suite S202
White Plains, NY 10604
United States


Unsubscribe