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Emergency Preparedness and Resiliency for Your Business

Emergency Preparedness and Resiliency for Your Business (January 25, 2018)
Content related to the education session, Emergency Preparedness and Resiliency for Your Business at Winter Institute 2018.
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PDF icon Resources for Emergency Prep (PDF)4.03 MB
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When your business is hit by a disaster, you need to know you are prepared. Whether you are dealing with floods or fire or other disaster, your business survival will depend on having a solid emergency plan in place and a resilient and adaptable business model. Booksellers who have experienced disaster in their store and community will share best practices, and local and national FEMA and emergency preparedness experts will share tips that will help businesses survive and rebound.

Google Analytics 101

Google Analytics 101 (January 23, 2018)
Content related to the education session, Google Analytics 101 at Winter Institute 2018.
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PDF icon Google Analytics 101 (pdf)130.91 KB
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Is your store website working for you? Who’s visiting, what are they interested in, and where are they coming from? Google Analytics is a free tool that can help answer all of these questions and more. It’s not as hard as you think, and the answers might surprise you! We’ll give you a quick tour of the highlights of Google Analytics and show you how to dig in and learn some interesting things about your website and its audience. This course is intended for beginners to Google Analytics and is not specific to any particular type of website or platform.

Idea Exchange: Favorite Bookstore Forms, Documents, and Procedures

Idea Exchange: Favorite Bookstore Forms, Documents, and Procedures (January 23, 2018)
Content related to the education session, Idea Exchange: Favorite Bookstore Forms, Documents, and Procedures at Winter Institute 2018.
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Are you looking for better checklists and forms to help you organize your store operations? Or do you already have procedures for self-published authors, special orders, or other store operations that you can’t live without? Here’s an opportunity to crowdsource solutions for you and your fellow booksellers. Come to this idea exchange with a number of copies of your “best loved” forms and exchange them with “best loved” forms from other stores.

Advanced Education: Do Less, Then Obsess - Recognizing Your Store’s Strengths and Making the Most of Them, with Morten Hansen

Advanced Education: Do Less, Then Obsess - Recognizing Your Store’s Strengths and Making the Most of Them, with Morten Hansen (January 23, 2018)
Content related to the education session, Advanced Education: Do Less, Then Obsess - Recognizing Your Store’s Strengths and Making the Most of Them, with Morten Hansen at Winter Institute 2018.
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PDF icon How to Create Value Worksheet (PDF)74.84 KB
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Pre-registration required; for owners and managers only. Morten Hansen, co-author of Great by Choice (Simon & Schuster) with Jim Collins, is a professor of management at the University of California, Berkeley. His forthcoming book, Great at Work, which draws on a longitudinal study of more than 5,000 managers and employees, has already been hailed by organizational psychologist Adam Grant as “the definitive guide to working smarter.” Professor Hansen will lead an interactive workshop on how bookstores and booksellers might find more success not by doing more—not by joining another social media platform, by trying to sell nonbook merchandise, or by trying to be the “everything store” that Amazon has become—but by identifying the work that their bookstore does best, and then effectively obsessing about it. Hansen will lead a discussion for owners and managers who want to maximize their time and increase their job performance and will share his “Seven Work Smarter Practices” and provide an opportunity for booksellers to identify ways to apply them to their daily business lives. Advanced Education registration is closed.

Advanced Education: Managing Managers (pre-reg required)

Advanced Education: Managing Managers (pre-reg required) (January 29, 2017)
Content related to the education session, Advanced Education: Managing Managers (pre-reg required) at Winter Institute 2017.
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For owners and managers. Pre-reg required.
This ticketed session is open to ABA member store owners and managers only. One of the most important hires for any retail operation is a manager. Whether for the entire store, a section, or a key function, managers take pressure off owners, allowing them to focus on big-picture business decisions, secure in the knowledge that day-to-day operations will continue successfully. In this session, owners will learn strategies for communicating, delegating, training, and thriving through skillfully empowering managers. Facilitated by Lani Basa, owner and CEO of The Business Women’s Circle (BWC), a group providing a confidential and collaborative setting for businesswomen to foster growth and work on their businesses with the support of others.

  • Lani Basa, Owner and CEO, Business Women's Circle (Minneapolis, MN)
     

Best Practices for First-Time Managers

Best Practices for First-Time Managers (January 29, 2017)
Content related to the education session, Best Practices for First-Time Managers at Winter Institute 2017.
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Congratulations, you are a manager! Now what? Being a manager is not easy, and, while your exceptional performance may have gotten you that promotion, your new position will require a whole new set of skills: delegating, motivating, negotiating, communicating, etc. A professional will offer tools and techniques to help first-time managers survive and thrive.

  • Lani Basa, Owner and CEO, Business Women's Circle (Minneapolis, MN)
  • Cindy Dach, Changing Hands Bookstore (Tempe, AZ)
  • Mary Magers, Magers & Quinn Booksellers (Minneapolis, MN) (Moderator)
     

Take Your Show on the Road: Managing Large-Scale Events

Take Your Show on the Road: Managing Large-Scale Events (January 28, 2017)
Content related to the education session, Take Your Show on the Road: Managing Large-Scale Events at Winter Institute 2017.
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Managing large-scale off-site events takes a lot of planning. With concerns ranging from securing a location and ticketing to working with the publisher, formulating marketing strategies, and event team logistics, pulling together a large-scale event can quickly overwhelm even the most seasoned event planner. Come spend an hour with colleagues from bookstores that regularly produce large-scale off-site events for insights and tips on how to manage a successful event of your own.

  • Robert McDonald, The Book Stall at Chestnut Court (Winnetka, IL)
  • Lynn Pellerito Riehl, Nicola's Books (Ann Arbor, MI)
  • Jessica Stockton-Bagnulo, Greenlight Bookstore (Brooklyn, NY)
  • Annie Philbrick, Bank Square Books (Mystic, CT) (Moderator)

Event Management for the Very Small Store

Event Management for the Very Small Store (January 24, 2016)
Content related to the education session, Event Management for the Very Small Store at Winter Institute 2016.
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Owners of (self-defined) very small stores are challenged to find the time and resources to organize successful events and to balance daily work with event budgeting, planning, execution, and follow-up. This panel will feature owners of very small stores who are excited to share tips and practices for hosting successful events.

  • Daiva Chesonis, Between The Covers Bookstore (Telluride, CO)
  • Jacqueline Kellachan, The Golden Notebook (Woodstock, NY)
  • Anna Thorn, Upshur Street Books (Washington, DC)
  • Valerie Koehler, Blue Willow Bookshop (Houston, TX) (Moderator)
     

Creating a Bookstore Café

Creating a Bookstore Café (January 24, 2016)
Content related to the education session, Creating a Bookstore Café at Winter Institute 2016.
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If you are thinking about opening a café or other food and beverage component in your bookstore, this session is not to be missed.  Panelist will discuss tips and best practices for start-up, profitability, staffing, and overall management for combining book retail and a café business.

  • Sarah Bagby, Watermark Books & Cafe (Wichita, KS)
  • Nicole Magistro, Bookworm of Edwards (Edwards, CO)
  • Nicole Sullivan, BookBar (Denver, CO)
  • Chris Morrow, Northshire Bookstore (Manchester Center, VT) (Moderator)
     

Advanced Education: Human Resources Essentials for Bookstores

Advanced Education: Human Resources Essentials for Bookstores (January 24, 2016)
Content related to the education session, Advanced Education: Human Resources Essentials for Bookstores at Winter Institute 2016.
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This is a ticketed session. For owners and managers only. Limited capacity, first-come, first-served. Preference will be given to ABA owners and managers.
Dr. John Sherlock, Director, Master of Science Human Resources Program at Western Carolina University, will lead a discussion that will focus on best HR practices for small business owners, including talent management and how to create a skills inventory for you and your staff.

  • Dr. John Sherlock, Western Carolina University (Cullowhee, NC)
  • Meg Smith, ABA (White Plains, NY) (Greeter)
     

Best Practices on Edelweiss for Publishers and Booksellers

Best Practices on Edelweiss for Publishers and Booksellers (January 22, 2014)
Content related to the education session, Best Practices on Edelweiss for Publishers and Booksellers at Winter Institute 2014.
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PDF icon Edelweiss+ Best Practices (pdf)943.26 KB
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Edelweiss is a program that provides value to both booksellers purchasing titles for their stores and sales reps.  This session will explore the ways Edelweiss can both optimize and streamline the buying process and facilitate better communication among booksellers and reps.  Robert Sindelar, Managing Partner of Third Place Books, with stores in Lake Forest Park and Seattle, will moderate the session. 

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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