Handselling a book through an effective blurb is an essential bookselling skill, whether it’s for the Indie Next List, for shelf-talkers, or for other opportunities in-store, online, or elsewhere. A panel of bookseller blurb-writing all-stars will discuss the key elements of effective blurbs and direct attendees in hands-on exercises for writing and reviewing blurbs.
- David Enyeart,Common Good Books (St. Paul, MN)
- Peternelle Van Arsdale, Author The Beast is an Animal, Simon & Schuster
- Pamela Klinger-Horn, Excelsior Bay Books (Excelsior, MN)
Luisa Smith, Book Passage (Corte Madera, CA) (Moderator)