Education Resources

154 results. Results may be paginated. Select one or more topics and filter by tag, format, or conference to focus results. Some resources are visible only to logged-in, ABA bookseller members.

Counterspeak: A Free Speech Century

Counterspeak: A Free Speech Century (April 3, 2019)
Content related to the education session, Counterspeak: A Free Speech Century Winter Institute 2016.
Topic:
  • Advocacy
Tags:  None

ABACUS and Pre-Orders

ABACUS and Pre-Orders (
March 19, 2019 to April 25, 2019
)
Content related to the education session, ABACUS and Pre-Orders Spring Forums 2019.
Topic:
  • Buying and Selling
  • Operations
Tags:
  • ABACUS

At each of the 2019 forums, ABA presented “ABACUS and Pre-Orders: Two Programs You Can’t Do Without,” an update on two initiatives critical to the success of any independent bookstore: an active pre-orders campaign and participation in the annual ABACUS financial survey. This educational session will focused on best practices for increasing pre-orders — including the latest on accurately reporting and tracking — based on in-store experiences and feedback from the Pre-Order Booksellers Task Force. 

ABACUS and Pre-Orders (
March 19, 2019 to April 25, 2019
)
Content related to the education session, ABACUS and Pre-Orders Spring Forums 2019.
Topic:
  • Buying and Selling
  • Operations
Tags:
  • ABACUS

At each of the 2019 forums, ABA presented “ABACUS and Pre-Orders: Two Programs You Can’t Do Without,” an update on two initiatives critical to the success of any independent bookstore: an active pre-orders campaign and participation in the annual ABACUS financial survey. This educational session will focused on best practices for increasing pre-orders — including the latest on accurately reporting and tracking — based on in-store experiences and feedback from the Pre-Order Booksellers Task Force. 

Counterspeak: On Author Akram Aylisli and Book Burning in Azerbaijan

Counterspeak: On Author Akram Aylisli and Book Burning in Azerbaijan (March 6, 2019)
Content related to the education session, Counterspeak: On Author Akram Aylisli and Book Burning in Azerbaijan .
Topic:
  • Advocacy
Tags:  None

Counterspeak: Booksellers Launch the Open Discussion Project

Counterspeak: Booksellers Launch the Open Discussion Project (February 27, 2019)
Content related to the education session, Counterspeak: Booksellers Launch the Open Discussion Project .
Topic:
  • Advocacy
Tags:  None

Counterspeak: Free Speech and Legislative Mayhem

Counterspeak: Free Speech and Legislative Mayhem (February 13, 2019)
Content related to the education session, Counterspeak: Free Speech and Legislative Mayhem .
Topic:
  • Advocacy
Tags:
  • Events

Thriving as a New Bookstore Owner

Thriving as a New Bookstore Owner (January 25, 2019)
Content related to the education session, Thriving as a New Bookstore Owner Winter Institute 2019.
Topic:
  • Operations
Tags:
  • 101

If you have been in business for five years or fewer, this is the session for you. Hear from booksellers who will look back over those first critical years and share tips for making it through the next five.

Danny Caine, Raven Book Store (Lawrence, KS); Brad Johnson, East Bay Booksellers (Oakland, CA); Angela Maria Spring, Duende District Books (Albuquerque, NM); Tom Nissley, Phinney Books (Seattle, WA)

Watch video from this event.

IndieCommerce Can Probably Do That For Your Website!

IndieCommerce Can Probably Do That For Your Website! (January 25, 2019)
Content related to the education session, IndieCommerce Can Probably Do That For Your Website! Winter Institute 2019.
Topic:
  • Buying and Selling
Tags:
  • Technology

IndieCommerce™ is the ABA’s e-commerce platform for independent bookstores. The system provides the tools for indie bookstores to create unique, content-rich, and easy-to-operate, fully transactional, e-commerce enabled websites. Over the past few years, the IndieCommerce team has been working closely with booksellers to to help them achieve their online marketing and sales goals. This session will highlight some of the most impactful changes that individual stores have made to their websites over the past year, including before and after examples.

Beth Seufer Buss, Bookmarks (Winston-Salem, NC); Elissa Sweet, Bank Square Books (Mystic, CT); Elayna Trucker, Napa Bookmine (Napa, CA); Geetha Nathan, ABA (White Plains, NY)

Watch video from this event.

Expect the Unexpected: Planning for Store Longevity

Expect the Unexpected: Planning for Store Longevity (January 25, 2019)
Content related to the education session, Expect the Unexpected: Planning for Store Longevity Winter Institute 2019.
AttachmentSize
PDF icon Planning for Store Longevity pdf48.31 KB
Topic:
  • Operations
Tags:
  • Owners and Managers

The ability to stay in business for decades—and longer—means weathering change by staying adaptable and flexible. Customer relationships and sales are just part of the equation that can ensure the longevity of a business and even turn it into a celebrated, longstanding institution. Careful planning and understanding of your store’s resources, a flexible business plan, continuously improving operations, and a culture that willingly embraces change in order to adapt and improve are all factors that influence where your business will be around in 5, 10, or 20 years—or more. A a panel of longtime booksellers will lead this not-to-be-missed conversation.

Glenda Childs, The Doylestown Bookshop (Doylestown, PA); Kelly Estep, Carmichael's Bookstore (Louisville, KY); David Sandberg, Porter Square Books (Cambridge, MA); Paul Hanson, Village Books (Bellingham, WA);

Watch video from this event.

Dazzling In-Store Displays

Dazzling In-Store Displays (January 25, 2019)
Content related to the education session, Dazzling In-Store Displays Winter Institute 2019.
Topic:
  • Marketing & PR
Tags:
  • 101

You only have a few seconds to attract—and hold—a customer’s attention, so it’s critical that you get it right if you want to turn a browser into a buyer. From the whimsical to the thought-provoking, store displays done right tell a story that taps into a customer’s needs—needs for entertainment, introspection, fantasy, connection, and more. Booksellers who are skilled at telling stories through engaging displays will present tips and visuals on how to make an eye-catching in-store displays that turn browsers into buyers.

Tess Coats, Spur Line Supply Co. (Albuquerque, NM); Luisa Smith, Book Passage (Corte Madera, CA); Katie McGinley, Wild Rumpus (Minneapolis, MN); Meg Smith, ABA (White Plains, NY)

Watch video from this event.

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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