Creating Content

Staff Reviews

Staff reviews can be added to all books and are especially useful when creating ‘Staff Pick’ pages.

‘Staff Reviews’ can be added two ways:

OPTION 1: ADDED BY A STORE ADMIN/EDITOR ON A BOOK PRODUCT PAGE (IndieCommerce members only)

Navigate to: www.yoursitename.com/book/ISBN (or use the search feature to navigate to the book product page)

Embedding Code

 
Embedding code into your website is usually fairly simple. However, we highly recommend you save a copy of the code locally as a TXT file (Notepad) so that you have it saved for future use.
 
Once you have obtained the embed code from its source (YouTube, Google Maps, Twitter, etc.), you will follow the steps below to add it to your page or block.
 

ADD CODE

Embedding Video

In order to place a video on your website, the video must first be uploaded to a third party, such as YouTube*. You can then obtain an ‘embed’ code which can be placed on your website.

Browse Books

The Browse Book block, which can be found on the block administration page (Structure > Blocks), consists of every BISAC category available. Selecting a category changes the block menu and provides sub-categories within that category and updates the books displayed accordingly.

Example:

Social Media

By adding social networking to your site, you are providing your customers with a means to share what they love about your business to their friends, who will hopefully become your future customers.

Their are several ways in which you may incorporate social media into your website.

MailMunch

MailMunch provides tools to assist in converting visitors into email subscribers and customers by offering several types of opt-in forms: Popup, Embedded, Topbar, and Scrollbox. MailMunch also integrates easily with Constant Contact, MailChimp, and other major email marketing platforms.

MailChimp

This documentation was modified on 01/18/2018, to comply with the latest changes by MailChimp.

This provides an integration with MailChimp (an email delivery service) and makes it possible to create and send MailChimp emails directly from your website.

PREPARE TO USE THE MAILCHIMP MODULE

  1. Sign up for a MailChimp.com account
  2. Create your list through MailChimp

Constant Contact

This documentation was modified on 12/15/2017, to comply with the latest changes by Constant Contact.

Embed your Constant Contact signup form into your website to allow customers to easily sign up for newsletters, coupons, event notifications, etc.

IMPORTANT NOTE: Once you have pasted the ‘Embed Code’ and saved, editing the block will strip the code.Therefore we recommend you save the code to a plain text (Notepad) file, in case you need it again.

Menus

A website navigation menu is a collection of links grouped together in a horizontal or vertical block. Menus are usually at the top of a website; menus can be added to the footer and side navigational bars as well.

Organized and easy-to-follow navigation for a website is very important for the overall user experience. When planning your menu, it’s important to keep in mind the information your users need to access quickly and frequently, and make those items clearly identifiable and accessible. 

Images

Using images on your website should be done with careful consideration, just like any other component of your site. The images used should enhance the user’s experience, help with branding, and improve visual appeal. Below, we review the various ways in which images can be uploaded to your website and some tools that can be used with them.

Pages

Creating pages is one of the first steps in setting up your website and something you will do frequently; the steps below give you all the options available. The only required options are those noted with a red asterisk *.

CREATE A PAGE

Navigate to: Content > Add Content > Page

There are several available fields for you to utilize to create the content of your page:

  1. Title*: This text will be used in 3 places:

Links

PREPARE TO ADD A LINK

Identify the link you want to use:

  1. If the link you want to add is to a page on your website you will want to know the internal path
  2. If the link you want to add is to something outside of your website you will want the complete URL

Files

You can add a file (txt doc docx xls xlsx pdf ppt pptx pps ppsx odt ods odp) to your website as long as the content type you have chosen has a ‘File’ option. If the content type does not have a ‘File’ option, it can most likely be added by visiting the ‘Manage Fields’ tab for that content type and adding it.

PREPARE TO ADD A FILE

Knowing where your file is located on your computer will make adding it to the website quick and easy. Once you know where your file is locally, navigate to the page you want to add it to.

Booklists

Every page and event page has a ‘Books’ feature where you can create a unique list of products for users to review and add items to their cart by entering the Product ISBN, SKU or Model.

NOTE: We recommend keeping booklists to 10-15 items.

CREATE THE LIST

Navigate to: Content > Add Content > Page (or content type of choice)

Events

Creating ‘Events’ is a highly recommended step, as you want to keep visitors of your website informed on things going on in the store. The steps below give you all the options available when doing so. The only required options are those noted with a red asterisk*.

CREATE AN EVENT

Navigate to: Content > Add Content > Event

There are several available fields for you to utilize to create the content of your page:

Pages

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

 

 

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