Marketing Meetup: Edelweiss360

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Date: 
Thursday, February 4, 2021 1:00 PM EST

This session will include a live demonstration from Shaina Mahler and Justin Gold of Above the Treeline. There will be case studies and best practices from booksellers as well as plenty of time for questions. The session will feature these bookseller panelists: Jenny Cohen of Waucoma Bookstore in Hood River, Oregon Jamie Rogers Southern of Bookmarks in Winston-Salem, North Carolina Tom Batterson of New Story Community Books in Marshall, Michigan Lauren Messamore of Watermark Books & Café in Wichita, Kansas

Advance registration is required. 

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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