At all of this fall’s trade shows, ABA will present the education session “Maximizing Pre-Order Campaigns,” during which booksellers will discover ways to successfully promote and sell pre-orders to become an integral partner to publishers and authors, including new methods developed and tested by ABA’s Pre-Orders Task Force of indie stores. The session is open to both ABA members and nonmembers, and the PowerPoint presentation from the session will be posted on BookWeb at the culmination of the trade shows for all members to access.
Booksellers attending the NEIBA and PNBA trade shows can also register to meet one-on-one with members of the IndieCommerce staff to discuss or learn about ABA’s e-commerce platforms for indie bookstores, IndieCommerce and IndieLite. Stores that sign an IndieCommerce or IndieLite contract at the show will be entered to win their first year free.
Finally, ABA members have a chance to win a scholarship for Winter Institute 2019 in Albuquerque, New Mexico, by leaving a business card at the ABA Booth at the fall trade shows. One winner will be randomly selected at the end of the trade show season.
The NEIBA trade show takes place Tuesday, September 25, to Thursday, September 27, at the Rhode Island Convention Center, located at 1 Sabin Street, Providence, Rhode Island. Booksellers can visit the ABA booth to meet ABA Board Members Annie Philbrick, Kenny Brechner, and Chris Morrow as well as ABA CEO Oren Teicher, Senior Program Officer Joy Dallanegra-Sanger, Senior Strategy Officer Dan Cullen, IndieCommerce Director Phil Davies, IndieCommerce Training Manager Scott Nafz, and Member Relationship Manager Liz Roberts.
The Maximizing Pre-Order Campaigns education session will take place on Tuesday, September 25, from 4:00 p.m. to 5:15 p.m.
At the NEIBA show, IndieCommerce staff will be available to talk with booksellers in the Education Room on Tuesday, September 25, and on the trade show floor on Wednesday, September 26. Sign up now to meet with IndieCommerce staff at the NEIBA trade show.
The PNBA trade show takes place Friday, September 28, to Sunday, September 30, at Hotel Murano, located at 1320 Broadway, Tacoma, Washington. Booksellers can visit the ABA booth to meet ABA Board President Robert Sindelar, CEO Oren Teicher, Senior Strategy Officer Dan Cullen, IndieCommerce Specialist Ryan Quinn, and Member Relationship Manager Daniel O’Brien.
The Maximizing Pre-Order Campaigns education session will take place on Friday, September 28, from 2:30 p.m. to 3:45 p.m.
At the PNBA show, IndieCommerce staff will be available to talk with booksellers on Saturday, September 29, and Sunday, September 30, in the Economic Development Room. Sign up now to meet with IndieCommerce staff at the PNBA trade show.