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Bookseller Favorites: Marketing and Technology Meetups of 2020
- By Emily Behnke
Printer-friendly versionThis year, the American Booksellers Association surveyed the membership to see which Marketing and Technology Meetups were most helpful in 2020.
Here are the top five most helpful sessions:
- Marketing Your Store to a School. Read the recap in BTW here.
- Holiday Marketing. Read the recap in BTW here.
- Marketing Romance Books. Read the recap in BTW here.
- Paid Social Media Advertising. Read the recap in BTW here.
- Retaining New Customers part one and part two. Read the recaps of part one and part two in BTW.
Booksellers also found these sessions helpful:
- Shipping Tools. Read the recap in BTW here.
- Virtual Events part one, part two, and part three. Read the recaps of part one, part two, and part three in BTW.
- Marketing Ideas From Small Stores. Read the recap in BTW here.
- Edelweiss 360. Read the recap in BTW here.
- Eventbrite Updates. Read the recap in BTW here.
- Zoom. Read the recap in BTW here.
- Crowdcast. Read the recap in BTW here.
- Direct to Home Fulfillment From Ingram. Read the recap in BTW here.
- Marketing Your Bookstore Pet. Read the recap in BTW here.
- Tools for New Ways of Business. Read the recap in BTW here.
Marketing and Technology Meetups will reconvene in 2021.
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