Bookstore Sales Eke Out Modest Gain

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Bookstore sales for April stabilized, reversing the downward trend of the past two months by eking out a slight increase over April 2001. However, April is the third month in a row in which bookstore sales failed to keep pace with overall retail.

Preliminary April bookstore sales figures of $1,042 million were 0.8 percent better than the $1,034 million of the previous April.

Overall retail sales of $297 billion for April 2002 came in 4.9 percent over the $283 billion realized in April 2001.

2001-2002 RETAIL SALES for BOOKSTORES (unadjusted)
Period
2001 Final (Millions of Dollars)
2002 (Millions of Dollars)
% Increase 2002 Over 2001
January
1,698
2,188
28.9
February
1,163
1,117
(4.0)
March
1,165
1,126
(3.3)
April
1,034
1,042 (p)
0.8
YTD
5,060
5,473
8.2

(p) Preliminary figure

Note: Estimates reflect sales of all types of participating bookstore, including trade, college, religious, chain stores (including superstores), and others. A bookstore is defined as any retail establishment with sales comprised of more than 50 percent new books and periodicals, and estimates include sales of all products in these stores.

Source: Bureau of the Census, Current Retail Trade Branch.