Keep Staff in the Loop: Encourage Colleagues to Sign Up for Bookselling This Week

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BTW logoAll bookstore and publisher staff are encouraged to subscribe to the American Booksellers Association’s free weekly e-newsletter, Bookselling This Week (BTW), to stay up-to-date with news about the indie bookselling world, discover helpful business tips and best practices, and learn more about ABA programming and governance.

There is no limit to the number of staff that can sign up to receive BTW. ABA urges all bookstore and publisher staff to sign up for the newsletter and invite their colleagues to subscribe.

Bookselling This Week was redesigned last fall to offer a clean, modernized, user-friendly format along with a new logo and tagline: “BTW: The Source for Independent Bookselling.” Articles are organized by topic for easy browsing and sharing, and convenient links to ABA’s social media pages will help readers find us online.

Earlier this month, BTW changed its sending e-mail address from to, the e-mail address for ABA’s editorial department; check your inbox to ensure BTW is still landing in the right folder, and if it’s not, add to your contact list.

Booksellers and publishers are encouraged to subscribe to Bookselling This Week now. And, as always, ABA values the opportunity to share breaking news and updates about its bookstore members and publisher partners. BTW welcomes all comments, suggestions, queries, and letters to the editor at