Kobo Mother’s Day Promotion Starts April 29

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Kobo is offering a special price on the Glo HD eReader for Mother’s Day, which falls on Sunday, May 8, this year.

The Kobo Mother’s Day promotion runs from April 29 to May 8, during which time the Kobo Glo HD eReader will be available for $119.99 — a $10 discount. In addition, new customers can earn a $5 account credit when signing up.

In the Kobo DIY on BookWeb, booksellers can find online banners and social media images to help advertise the Mother’s Day promotion.

The promotion link will be available in the Kobo Reporting Tool on April 29, and all sales should be reported no later than May 16.

ABA members can order Kobo eReaders and accessories directly through the Kobo corporate site. Booksellers can e-mail ABA’s Meg Smith to receive a corporate site password. Once booksellers have accessed the corporate store, they will need their account login information provided by Kobo, which can be requested from Kobo Partner Manager Catherine Villar if needed.

Bookstores not currently participating in the Kobo eReading program can find out how to join here. Questions and comments about all things Kobo-related should be directed to [email protected].