NCIBA Becomes Latest Book Sense Bestseller List Partner

In December 2002, the Northern California Independent Booksellers Association Bestseller List marked its fifth anniversary. Beginning next week, the list will take a new step, becoming the NCIBA/Book Sense Bestseller List. NCIBA Executive Director Hut Landon told BTW that "as the NCIBA list enters its sixth year of weekly publication, we're delighted that we have become a Book Sense regional partner."

This is the sixth regional Book Sense bestseller list, joining lists published in conjunction with the New England Booksellers Association, the Great Lakes Booksellers Association and the Upper Midwest Booksellers Association, the Pacific Northwest Booksellers Association, the New Atlantic Independent Booksellers Association, and the Southeast Booksellers Association.

The list is created from weekly sales reports to the national Book Sense Bestseller List from independent bookstores participating in the Book Sense marketing program within each region. The NCIBA list includes bestsellers in the categories of Hardcover Fiction and Nonfiction, Trade Paperback Fiction and Nonfiction, Mass Market, and Children's (Fiction and Illustrated) books.

Landon said that NCIBA would continue to mail the list each week to 84 member stores, where it will be displayed in special posters designed to brand both the list and Book Sense. In addition, the list will be e-mailed to an additional 50-plus individuals and media outlets each week.

Anyone interested in receiving any of the regional lists -- or the national Book Sense Bestseller list -- on a weekly basis should contact Meg Smith at [email protected].