Registration Continues for ABA Webinar on NPD BookScan for Booksellers

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Booksellers are invited to sign up now to participate in the American Booksellers Association’s August 23 webinar on using NPD BookScan data to increase sales.

NPD logoNPD Books provides the trade with important data on the U.S. book industry, helping publishers, distributors, content providers, retailers, and agents get the right products to the right customers at the right place and time. The webinar will be led by David Walter, executive director of NPD Books at The NPD Group, who will discuss NPD Books’ methods for compiling its designated market area reports as well as book industry bestseller lists.

In addition, Margot Sage-El, owner of Watchung Booksellers in Montclair, New Jersey, will review how bookstores can use this information to increase their sales and better curate their inventory, and ABA’s Peter Reynolds will answer booksellers’ questions as they relate to ABA’s Indie Bestseller lists.

ABA’s webinar for booksellers will take place on Thursday, August 23, at 2:00 p.m. Eastern Time. Booksellers can register for the webinar here.

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