Today, the American Booksellers Association is launching a survey to gauge awareness of the Indie Next List e-newsletter program, find out which stores are sending which lists, assess the perceived value of the Indie Next List in general, learn whether stores build Indie Next List displays, and more.
The survey is part of ABA’s periodic review of its products, campaigns and services. As with any organization and business, it is important for ABA to take inventory of output, to consider what’s best for the membership, to review internal processes, and to deliver the best product possible.
All booksellers are asked to participate in this survey, which can be found here. Responses are due by Monday, March 1.