While analysts are already speculating about which big-box stores will open on Thanksgiving Day this year, the resurgence of independent business is the holiday shopping story that’s more important to many Americans.
Six in 10 customers say they go out of their way to shop at locally owned stores, and their support is fueling bricks-and-mortar merchants, like the more than 50,000 independent businesses that are part of Local First alliances across the country.
This season, events like Indies First on Small Business Saturday, Neighborhood Toy Store Day, Back to Black Friday, and Shift Your Shopping will draw tens of thousands of people into independent retail stores.
For the key facts about shopping locally this holiday season, check out this infographic, created by the Advocates for Independent Business. Click on the image to view and then click again for a larger version that can be downloaded and saved.
Advocates for Independent Business (AIB) is a coalition of trade associations and other organizations representing locally owned, independent businesses, of which the American Booksellers Association is a founding member.
For more information, see the AIB website.