Booksellers are invited to register now for one of two seminars at the American Booksellers Association’s IndieCommerce Institute, which will be taking place on Tuesday, January 21, during the 15th annual Winter Institute. Registration for Winter Institute is not required to attend the IndieCommerce Institute.
The IndieCommerce Institute will offer two seminars, one for IndieCommerce stores and one for IndieLite stores. The IndieCommerce Seminar costs $59 and will be held from 9:00 a.m. to 1:00 p.m. in the Carroll Room on the third floor of the Hilton Baltimore Inner Harbor. See last week’s BTW for more about the IndieLite Seminar or see the full IndieLite Seminar schedule here.
The IndieCommerce Seminar will include the following sessions:
Site Building — Understanding the Basic Building Blocks of an IndieCommerce Site (9:00 a.m. – 10:00 a.m.): Do you find terms like “page,” “block,” “menu,” “content,” “views,” etc., confusing and making it hard for you to build your IndieCommerce site to your liking? You are not alone. In this session, we will explore the terms and technology behind your website, what these items are for, how they depend on each other, and how they all fit together to create an amazing and rich website.
Custom Products (10:00 a.m. – 11:00 a.m.): Selling store merchandise, gifts, and toys on your website has become easier! In this session, we will walk you through the steps for creating these custom products in bulk, creating “views” for promoting them on your website, and generating custom sales reports. Bonus: Get a sneak peek at our new signed copies feature!
Promoting and Selling Pre-Orders (11:00 a.m. – 12:00 p.m.): Did you know your IndieCommerce website has great tools for handling pre-orders? In this session, we will cover everything from creating custom products for pre-order titles all the way to processing these pre-orders and generating custom reports. We will share best practices and marketing tips from other IndieCommerce stores.
New Features (12:00 p.m. – 1:00 p.m.): Don’t have the time to keep up with all the new features the IndieCommerce team is rolling out? Don’t worry, we’ve got you covered. This session will include a live demonstration of all the recently added features and how your site can benefit from them.