Pre-Order Calendar

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Pre-orders are an increasingly important way in which books are now sold and marketed, and indie bookstores can and should take part in this growing business. Heavily influenced by television and social media, the months before a title’s publication are critical, and pre-orders are a growing component of a book’s ultimate sales. By working with publishers to take full advantage of pre-order opportunities, indie bookstores can avoid lost sales, lost PR, and lost market share. Booksellers who would like to learn more about pre-orders can check out the presentation from the 2019 ABA Spring Forums: “ABACUS and Pre-Orders: Two Programs You Can’t Do Without.”

Below are some suggested titles that may have good pre-order potential and/or have added value to entice customers to pre-order from their local indie. The list will be updated on a regular basis. When available, titles will link to a page with downloadable digital assets. The list is also available as an Excel Download at the bottom of the page, along with ABA-created "Keep It Local" Pre-Order shelftalkers and web assets. 

Booksellers and publishers are welcome to send pre-order suggestions for this list to preorders@bookweb.org. Publishers should also attach any digital marketing assets available for booksellers to use. ABA has final approval over which titles are included on this list.

Stores should be sure to note "Limited Supply" or "While Supplies Last" in promo to customers.

 

* Updated 9/24/21 *

 

 

 

SEPTEMBER 2021

- On Sale Date 9/28/2021:

  • The Beatryce Prophecy by Kate DiCamillo, illustrated by Sophie Blackall (Candlewick Press, 9781536213614, Hardcover, $19.99) Added Value: INDIE EXCLUSIVE prepack of 8 books with signed bookplates autographed by BOTH Kate DiCamillo and Sophie Blackall (8-copy prepack, ISBN: 9781536225471; prepack retail $159.92; books with signed bookplates are non-returnable) Orders due by September 1, 2021. Limited quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. Books with bookplates to be used as an incentive for customers who preorder The Beatryce Prophecy from your store. Please limit the number of books you order to the number of books you project to presell. Reach out to your Candlewick sales rep for more details. *New* - Indie Exclusive Bookseller Preview Video with Kate and Sophie.
  • Black Girl Magic by Lilly Workneh (Ed.) (Rebel Girls, 9781953424044, Hardcover, $35) Added Value: Indies exclusive enamel pins to be used as a giveaway for customers who preorder from your store. Limited quantities are available while supplies last. The number of pins requested should not exceed the number of books ordered. Store promo should include limited supply notice to customers. Rebel Girls is also offering a limited quantity of merchandising kits to stores featuring assorted items for in-store and window displays, customer giveaways, and signed books for launch. Kits are limited to 1 per store. Both enamel pins and merchandising kits will be shipped to stores at the same time as books. Request both items via our landing page: https://mailchi.mp/rebelgirls/blackgirlmagic.
  • A House by Kevin Henkes (Greenwillow Books, 9780063092600, Hardcover, $18.99) Added Value: 8-copy signed carton (carton ISBN: 9780063143456, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • The People Remember by Ibi Zoboi (Balzer + Bray, 9780062915641, Hardcover, $19.99) Added Value: 8-copy signed carton (carton ISBN: 9780063143371, $119.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Rubylicious by Victoria Kann (HarperCollins, 9780063055216, Hardcover, $18.99) Added Value: 8-copy signed carton (carton ISBN: 9780063157477, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

OCTOBER 2021

- On Sale Date 10/5/2021:

  • Black Birds in the Sky by Brandy Colbert (Balzer + Bray, 9780063056664, Hardcover, $19.99) Added Value: 6-copy signed carton (carton ISBN: 9780063142749, $119.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Daughter of the Deep by Rick Riordan (Disney-Hyperion, 9781368077927, Hardcover, $19.99) Added Value: Lenticular Bookmarks for giveaway to customers who preorder between May 14 and July 7, 2021; bookmarks come in packs of 9, limited to 3 packs per store; while supplies last. See your Disney Book Group or Hachette Book Group sales rep for further details.
  • Feminist AF by Brittney Cooper, Chanel Craft Tanner, Susana Morris (Norton Young Readers, 9781324005056, Paperback, $16.95) Added value: 6 copy signed carton along with 6 Feminist Survival Packs which include temporary tattoo & stickers (one survival pack per copy); and a set of custom "Feminist AF" press-on nails (one nail set per store). Orders due by 9/7; Packs will ship around 9/21. **To note, pre-orders must be filled directly through stores (not available through Bookshop.org). Available while supplies last. To participate in this promotion, you must click on the link and fill out the form available here: https://forms.gle/KSvtFxb2dhVUMVKv5.
  • Guess What!? (An Unlimited Squirrels Book) by Mo Willems (Hyperion Books for Children, 9781368070935, Hardcover, $12.99) Added Value: Indie Exclusive 6-copy signed carton (Carton ISBN: 9781368077620) and a free merchandising kit for giveaways. Signed cartons and kits available while supplies last; kits limited to 1 per store and include 3 kid-sized beach towels for customer giveaway. Orders due by June 11, 2021; kits will ship August 13, 2021. See your Disney Publishing Worldwide or Hachette Book Group sales rep for more information.
  • The Mirror Shattered Midnight by Dhonielle Clayton (Disney-Hyperion, 9781368046428, Hardcover, $18.99) Added Value: 5-Copy Signed Prepack (Carton ISBN: 9781368077446); Indie Exclusive Special Offer–Buy 4 get 1 Free; signed cartons are available while supplies last. Orders due by July 9, 2021; will ship September 13, 2021. See your Disney Publishing Worldwide or Hachette Book Group Sales rep for more information.

- On Sale Date 10/12/2021:

  • The Almost Queen by Alys Murray (Sword & Silk, 9781736430040, Paperback, $12.99) Added Value: A variety of added value options are available by request after stores have placed their order, including paper swag, enamel pins, or a custom blend tea mix for preorder customer giveaway; available while supplies last. See more details and request added value options by October 1, 2021 by filling out this form: https://forms.gle/KyFAT5MQhWVLD3UNA.
  • The Beatles: Get Back by The Beatles (Callaway Arts & Entertainment, 9780935112962, Hardcover, $60) Added Value: INDIE EXCLUSIVE - Order a minimum of one 7-copy carton and be eligible to request one In-store Display/Event Kit while supplies last. Kit includes two XL The Beatles: Get Back T-shirts for staff to wear (or give away to customers), ten 35” x 40” posters featuring the book’s cover, and two 48” x 60” larger posters for display in store, and more. Callaway is distributed by Ingram Publisher Services. This book is the companion to Peter Jackson’s documentary feature film of the same name releasing Fall 2021 from Disney. See more details and fill out the request form here: https://docs.google.com/forms/d/e/1FAIpQLSfnMZUEk4JNzh561UwQO5ctB89q5V3RjDBglGQ1wRUxHBW0Mw/viewform.
  • The Boys by Ron Howard (William Morrow, 9780063065246, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063157729, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • The Brides of Maracoor by Gregory Maguire (William Morrow, 9780063093966, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063157712, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Collective Wisdom by Grace Bonney (Artisan Books, 9781579659431, Hardcover, $35) Added-value: signed bookplates are available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.
  • Gastro Obscura by Cecily Wong, Dylan Thuras, Atlas Obscura (Workman, 9781523502196, Hardcover, $40) STOCK-UP OFFER available for orders of 10+ assorted units (2 title minimum) of Gastro Obscura, Atlas Obscura (Workman, 9781523506484, Hardcover, $37.50), and The Atlas Obscura Explorer's Guide to the World's Most Adventurous Kid (Workman, 9781523503544, Hardcover, $19.95). This offer is valid through December 31. Multiple orders are allowed. Speak with your sales rep for information on promo terms and ordering or email Ally McNamara at ally@workman.com. INDIE BOOKSELLER SWEEPSTAKES: The independent retail location that sells the most copies of Gastro Obscura by December 31, 2021, will win a trip for two with Gastro Obscura to Oaxaca, Mexico, including all meals, accommodations, transportation within Oaxaca, admission to all activities, locations, and events, and special access to hidden sites and extraordinary experiences. Stores should report their sales to Christian Westermann at christianw@workman.com by January 14, 2022. Click here for more information.
  • Grains for Every Season by Joshua McFadden, Martha Holmberg (Artisan Books, 9781579659561, Hardcover, $40) Added-value: SIGNED BOOKPLATES are available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.

- On Sale Date 10/19/2021:

  • African Icons: Ten People Who Shaped History by Tracey Baptiste (Algonquin Young Readers, 9781616209001, Hardcover, $19.95) Added-value: signed bookplates are available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.
  • Fifty-Four Things Wrong with Gwendolyn Rogers by Caela Carter (Quill Tree Books, 9780062996633, Hardcover, $16.99) Added Value: 6-copy signed carton (carton ISBN: 9780063142725, $101.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Over My Dead Body by Jeffery Archer (Harper360, 9780008476373, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780007987160, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 10/26/2021:

  • Cheryl Day's Treasury of Southern Baking by Cheryl Day (Artisan Books, 9781579658410, Hardcover, $40) Added-value: signed bookplates are available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.

 

NOVEMBER 2021

- On Sale Date 11/2/2021:

  • A Psalm of Storms and Silence by Roseanne A. Brown (Balzer + Bray, 9780062891525, Hardcover, $18.99) Added Value: 6-copy signed carton (carton ISBN: 9780063092884, $113.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • The Smart Cookie by Jory John, Pete Oswald (Illus.) (HarperCollins, 9780063045408, Hardcover, $18.99) Added Value: 8-copy signed carton (carton ISBN: 9780063157491, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • The Stranger in the Lifeboat by Mitch Albom (Harper, 9780062888341, Hardcover, $23.99) Added Value: 10-copy signed carton (carton ISBN: 9780063158207, $239.90); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 11/9/2021:

  • The Sentence by Louise Erdrich (Harper, 9780062671127, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063158245, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 11/16/2021:

  • Termination Shock by Neal Stephenson (William Morrow, 9780063028050, Hardcover, $35) Added Value: 6-copy signed carton (carton ISBN: 9780063157750, $210.00); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 11/23/2021:

  • These Precious Days by Ann Patchett (Harper, 9780063092785, Hardcover, $26.99) Added Value: 6-copy signed carton (carton ISBN: 9780063158368, $161.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 11/30/2021:

  • Autopsy by Patricia Cornwell (William Morrow, 9780063112193, Hardcover, $28.99) Added Value: 6-copy signed carton (carton ISBN: 9780063157705, $173.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

DECEMBER 2021

- On Sale Date 12/28/2021:

  • Here's to Us by Becky Albertalli, Adam Silvera (Quill Tree Books, 9780063071636, Hardcover, $19.99) Added Value: 6-copy signed carton (carton ISBN: 9780063142596, $119.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

JANUARY 2022

- On Sale Date 1/11/2022:

- On Sale Date 1/25/2022:

  • Perpetual West by Mesha Maren (Algonquin Books, 9781643750941, Hardcover, $26.95) Signed Tip-in Stock is available for orders of 3+ copies. Available while supplies last. Speak with your sales rep to order or email Ally McNamara at ally@workman.com.

 

 

"Keep It Local" Pre-Order Shelftalkers (multiple designs)

 

DIY tags: 
Date: 
Tuesday, October 23, 2018

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