Pre-Order Calendar

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Pre-orders are an increasingly important way in which books are now sold and marketed, and indie bookstores can and should take part in this growing business. Heavily influenced by television and social media, the months before a title’s publication are critical, and pre-orders are a growing component of a book’s ultimate sales. By working with publishers to take full advantage of pre-order opportunities, indie bookstores can avoid lost sales, lost PR, and lost market share. Booksellers who would like to learn more about pre-orders can check out the presentation from the 2019 ABA Spring Forums: “ABACUS and Pre-Orders: Two Programs You Can’t Do Without.”

Below are some suggested titles that may have good pre-order potential and/or have added value to entice customers to pre-order from their local indie. The list will be updated on a regular basis. When available, titles will link to a page with downloadable digital assets. The list is also available as an Excel Download at the bottom of the page, along with ABA-created "Keep It Local" Pre-Order shelftalkers and web assets. Titles appearing as featured ads in the Indie Next Lists will be noted with: *INL Ad: Month*.

Booksellers and publishers are welcome to send pre-order suggestions for this list to preorders@bookweb.org. Publishers should also attach any digital marketing assets available for booksellers to use. ABA has final approval over which titles are included on this list.

Stores should be sure to note "Limited Supply" or "While Supplies Last" in promo to customers.

* Updated 3/30/20 *

 

MARCH 2020

- On Sale Date 3/31/2020:

  • Imagine Me by Tahereh Mafi (HarperCollins, 9780062676429, Hardcover, $18.99) Added Value: 6-copy signed carton (Carton ISBN: 9780062981158); While Supplies Last; to receive by the on sale date, place order by 2/28/20.
  • Peanut Goes for the Gold by Jonathan Van Ness (HarperCollins, 9780062941008, Hardcover, $18.99) Added Value: 8-copy signed carton (carton ISBN: 9780062982261); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

APRIL 2020

- On Sale Date 4/7/2020:

  • Chosen Ones by Veronica Roth (John Joseph Adams Books/Houghton Mifflin Harcourt, 9780358164081, Hardcover, $26.99) Added value: 6-copy signed carton (Carton ISBN: 9780358405719, order via Edelweiss) and free merchandising kit (Kit ISBN: 9780358414292, order via Edelweiss). Merchandising kits include tabletop easelback, pack of 25 bookmarks, and 6 zippered pouches for giveaway. Signed cartons and kits available while supplies last. Orders due by 1/31/20; kits will ship by 2/28/20. *INL Ad: Feb*
  • Valentine by Elizabeth Wetmore (Harper, 9780062913265, Hardcover, $26.99) Added Value: 6-copy signed carton (Carton ISBN: 9780062994165); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 4/14/2020:

  • Hell and Other Desinations by Madeleine Albright (Harper, 9780062802255, Hardcover, $29.99) Added Value: 10-copy signed carton (Carton ISBN: 9780062991164); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Simon the Fiddler by Paulette Jiles (William Morrow, 9780062966742, Hardcover, $26.99) Added Value: 10-copy signed carton comes with 10 sets of historic sheet music for “Lorena” from 1864, reproduced from the Library of Congress Civil War Sheet Music Collection. (Carton ISBN: 9780062991270); Limited signed quantities and sheet music are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

- On Sale Date 4/28/2020:

  • Everything Beautiful in Its Time by Jenna Bush Hager (William Morrow, 9780062960627, Hardcover, $26.99) Added Value: 6-copy signed carton (carton ISBN: 9780063037663); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. Also offering up to 10 tote bags per store for stores to use as a pre-order incentive. Sign up (https://a.pgtb.me/mjsvv4) to between 5 and 10 totebags. To order more than 10 tote bags, please use the contact information on the form (no guarantees on shipping more than 10). Accounts must sign up by 4/1 to receive the tote bags.

 

MAY 2020

- On Sale Date 5/5/2020:

  • Becoming Brianna by Terri Libenson (Balzer + Bray, 9780062894533, Hardcover, $12.99) Added Value: 12-copy signed cartons (carton ISBN: 9780063016699, $155.88); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • The Betrothed by Kiera Cass (HarperTeen, 9780062291639, Hardcover, $19.99) Added Value: 8-copy signed carton (carton ISBN: 9780063016729, $159.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • Clap When You Land by Elizabeth Acevedo (Quill Tree Books, 9780062882769, Hardcover, $18.99) Added Value: 8-copy signed cartons (carton ISBN: 9780063013711, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • The New One by Mike Birbiglia (Grand Central Publishing, 9781538701515, Hardcover, $28) Added Value: Order 5+ HC copies and 1 pre-order kit (kit ISBN 9781538735572) and receive Little Astronaut, a poetry chapbook of poems featured in the book (for pre-order customers); a bookmark (for pre-order customers); and one 8.5” x 11” promotion easel with preorder information for display. GCP will send a chapbook and bookmark for every HC ordered above 5 copies up to 10. Max of 10 chapbooks and bookmarks per store. While supplies last. To receive your kit by the on sale date, place kit orders via Edelweiss by March 31, 2020. Kits will ship by April 13, 2020.
  • The One and Only Bob by Katherine Applegate (HarperCollins Publishers, 9780062991317, Hardcover, $18.99) Added Value: 10-copy signed carton (carton ISBN: 9780063014022, $189.90); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • One Last Shot by John David Anderson (Walden Pond Press, 9780062643926, Hardcover, $16.99) Added Value: 6-copy signed cartons (carton ISBN: 9780063013735, $101.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • Sweet Sorrow by David Nicholls (Mariner Books, 9780358248361, Paperback, $16.99) Added Value: signed bookplates for pre-order customer giveaway; participating bookstores will receive up to 25 bookplates signed by David Nicholls; sign up to participate by April 1, 2020 at: http://bit.ly/2rbltxa. Edelweiss page: https://www.edelweiss.plus/?sku=0358248361.
  • We Dream of Space by Erin Entrada Kelly (Greenwillow Books, 9780062747303, Hardcover, $16.99) Added Value: 8-copy signed cartons (carton ISBN: 9780063016682, $135.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.
  • Welcome to the Party by Gabrielle Union, Ashley Evans (Illus.) (HarperCollins, 9780062978615, Hardcover, $18.99) Added Value: 8-copy signed cartons (carton ISBN: 9780063013742, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/3.

- On Sale Date 5/12/2020:

  • Felix Ever After by Kacen Callender (Balzer + Bray, 9780062820259, Hardcover, $18.99) Added Value: 6-copy signed carton (carton ISBN: 9780063013728, $113.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/10.

- On Sale Date 5/19/2020:

  • The Ballad of Songbirds and Snakes by Suzanne Collins (Scholastic Press, 9781338635171, Hardcover, $27.99) Orders must be rounded to cartons of 20; Retail Independent Only: 10-Copy Carton Pack, 9781338678840, $279.90; 9-Copy Solid Floor Display, 9781338678420, $251.91. Added Value: INDIE EXCLUSIVE PATCHES to be used as a pre-order incentive or a gift-with-purchase and free solicitation kit (order via your sales rep); available while supplies last. Solicitation kit includes the following components: Letter (1 per kit); Pre-order Bookmarks (50 per kit) for consumer giveaway; Buttons (20 per kit) for store staff to wear; Window Cling (1 per kit); Pre-order Easel (1 per kit) for cash wrap.
  • Shakespeare for Squirrels by Christopher Moore (William Morrow, 9780062434029, Hardcover, $28.99) INDIE EXCLUSIVE COVER REVEAL: cover reveal will occur 11/13 between 12:00pm and 3:00pm EST. Added Value: 10-copy signed carton (carton ISBN: 9780063013025) will include ten sheets of glow-in-the-dark stickers of stars and character silhouettes, adapted from the cover art; to be used as a pre-order incentive or a gift-with-purchase. Available while supplies last.

- On Sale Date 5/26/2020:

  • Stay Gold by Tobly McSmith (HarperTeen, 9780062943170, Hardcover, $18.99) Added Value: 6-copy signed cartons (carton ISBN: 9780063013810, $113.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 4/24.

 

JUNE 2020

- On Sale Date 6/2/2020:

  • The School for Good and Evil #6: One True King by Soman Chainani (HarperCollins, 9780062695215, Hardcover, $17.99) Added Value: 8-copy signed cartons (carton ISBN: 9780063014053, $143.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 5/1.

- On Sale Date 6/9/2020:

  • Curse of the Night Witch by Alex Aster (Sourcebooks Young Readers, 9781492697206, Hardcover, $16.99). *KNL Ad: Spring*
  • The Illustrated Crystallary by Maia Toll (Storey, 9781635862225, Hardcover, $19.95) Added Value: Accounts that join the campaign will receive a set of 10 crystal grids to give away to pre-ordering customers, as well as a counter sign to promote the pre-order offer in-store, and a suite of web graphics to announce the pre-order offer to customers via websites, newsletters, and social media. Sign up here by May 1: https://www.storey.com/illustrated-crystallary-preorder-campaign/  *INL Ad: May*
  • The Lying Life of Adults by Elena Ferrante (Europa Editions, 9781609455910, Hardcover, $26). *INL Ad: April* 
  • Ragweed and Poppy by Avi and Brian Floca (Illus.) (HarperCollins, 9780062671349, Hardcover, $16.99) Added Value: 6-copy signed cartons (carton ISBN: 9780063016712, $101.94); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 5/8.

- On Sale Date 6/23/2020:

  • Mother Daughter Widow Wife by Robin Wasserman (Scribner, 9781982139490, Hardcover, $27).

- On Sale Date 6/30/2020:

  • Empire of Gold by S.A. Chakraborty (Harper Voyager, 9780062678164, Hardcover, $28.99) Added Value: 6-copy signed carton w/ POP Materials (carton ISBN: 9780063013209); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Her Last Flight by Beatriz Williams (William Morrow, 9780062834782, Hardcover, $27.99) Added Value: 6-copy signed carton w/ POP Materials (carton ISBN: 9780063013032); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
 

JULY 2020

- On Sale Date 7/7/2020:

  • Faith by Julie Murphy (HarperCollins, 9780062899651, Hardcover, $18.99) Added Value: 8-copy signed carton (carton ISBN: 9780063013803, $151.92); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers. To receive by the on sale date, place order by 6/5.
  • We Will Rock Our Classmates by Ryan Higgins (Disney-Hyperion, 9781368059596, Hardcover, $17.99) Added Value: Indie Exclusive 6-copy signed carton (carton ISBN: 9781368067928), PLUS Indie Exclusive folders for customer pre-order giveaway or gift-with-purchase; folders come in packs of 6 and are limited to 3 packs per participating store; folders will ship to stores by 6/1/20. Folder packs and signed carton quantities are limited, available while supplies last; see your Disney Book Group or Hachette Book group sales rep for details.

- On Sale Date 7/14/2020:

  • Crooked Hallelujah by Kelli Jo Ford (Grove Press, 9780802149121, Hardcover, $26). *INL Ad: May* 
  • Untitled Novel by Daniel Silva (Harper, 9780062834843, Hardcover, $29.99) Added Value: 10-copy signed carton w/ POP Materials (carton ISBN: 9780063013384).

- On Sale Date 7/28/2020:

  • The Cloven Book One by Garth Stein and Matthew Southworth (Illus.) (Fantagraphics Books, 9781683963103, Hardcover, $22.99) Added Value: With 5-copy minimum order, books will include a full color limited edition bookplate hand signed by Garth Stein and Matt Southworth; Each pre-order shipment will also include bookmarks (25 per store, shipped with books) and buttons (15 per store, shipped separately but at the same time as books). Available while supplies last; Order through W.W. Norton by June 19, 2020. Downloadable digital marketing assets to come. **Fill out the following form with your store info including pre-order landing page and social media handles and the authors and Fantagraphics will help promote store pre-orders: https://forms.gle/mGFycXEBzpxkQW9m9.
  • Memorial Drive by Natasha Trethewey (Ecco, 9780062248572, Hardcover, $27.99) Added Value: 6-copy signed carton w/ POP Materials (carton ISBN: 9780063012905); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • Relentless by R.A. Salvatore (Harper Voyager, 9780062688675, Hardcover, $28.99) Added Value: 6-copy signed carton w/ POP Materials (carton ISBN: 9780063013063); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.
  • The Silent Wife by Karin Slaughter (William Morrow, 9780062858108, Hardcover, $28.99) Added Value: 6-copy signed carton w/ POP Materials (carton ISBN: 9780063013056); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand; Store promo should include "limited supply" notice to customers.

 

AUGUST 2020

- On Sale Date 8/11/2020:

 

SEPTEMBER 2020

- On Sale Date 9/15/2020:

  • *Added 3/26/20* Piranesi by Susanna Clarke (Bloomsbury YA, 9781635575637, Hardcover, $27) Added Value: Indie Exclusive 10-copy signed carton (Carton ISBN: 9781635576719); Limited signed quantities are available while supplies last, publisher will do their best to fulfill demand. Store promo should include “limited supply” notice to customers.

- On Sale Date 9/29/2020:

  • The Tower of Nero (Trials of Apollo, The Book Five) by Rick Riordan (Disney-Hyperion, 9781484746455, Hardcover, $19.99) Added Value: Free merchandising kit with Indie Exclusive keychain (20 per kit) for customer pre-order giveaway or gift-with-purchase; kit also includes 50 bookmarks, 10 buttons for staff, 1 window cling and 1 cre-order countdown easel; Kits limited to 1 per store; order via your sales rep (kit ISBN: 9781368068871); orders due by 5/29/20, will ship by 7/30/20. Limited supply of kits available, while supplies last.

 

OCTOBER 2020

NOVEMBER 2020

DECEMBER 2020

JANUARY 2021

- On Sale Date 1/5/2021:

  • Lore by Alexandra Bracken (Disney-Hyperion, 9781484778203, Hardcover, $18.95) Added Value: Indie Exclusive 6-copy signed carton (Carton ISBN: 9781368067652) and free merchandising kit (Kit ISBN: 9781368068864; includes 1 tabletop easel, 25 bookmarks, and 6 buttons); Kits limited to 1 per store; Orders due by 8/31/20; Kits will ship by 10/30/20. Signed cartons and kits are limited, available while supplies last; see your Disney Book Group or Hachette Book group sales rep for details.

- On Sale Date 1/12/2020:

 

"Keep It Local" Pre-Order Shelftalkers (multiple designs)

 

DIY tags: 
Date: 
Tuesday, October 23, 2018

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