Beginning Wednesday, September 12, at noon EDT, new gift cards featuring Judy Schachner's Skippyjon Jones or Roald Dahl's Willy Wonka will be available to stores participating in the Book Sense Gift Card Program via the reorder website, booksenseorders.givex.com [5]. The Dahl card features a Quentin Blake illustration of Willy Wonka and the tag line "A splendiferous gift for you!"

Penguin Young Readers Group, the cards' sponsor, is covering the cost of the cards (22 cents), transaction fees (50 cents), and presenters (8 cents). To allow as many booksellers as possible to take advantage of this special limited offer, bookstores may order either the Skippyjon Jones card or the Roald Dahl card, but not both. Orders will be filled on a first-come first-served basis.

Quantities are limited to 100 generic cards and matching presenters or 250 imprinted cards and matching presenters per company. Booksellers will be charged the usual fee to add an imprint, if desired, and all other associated Book Sense Gift Card program costs and fees, including increments, shipping, and handling.

Questions about these new cards should be addressed to ABA's Jill Perlstein at [email protected] [6] or (800) 637-0037, ext. 6642, or to Linda Ford at [email protected] [7] or ext. 6644.

Booksellers must be current ABA members and have a signed Book Sense Gift Card program Letter of Agreement on file to be eligible for this offer.