Moleskine Launches Writing, Traveling, Reading Collections [3]

This fall, booksellers looking for inventory to complement their bestselling Moleskine® notebooks and planners need look no further. In August, Moleskine [5] introduced three new accessory collections to the U.S. — Writing, Traveling, and Reading — to create a “complete set of tools for cultural enjoyment and mobile living.”

“Moleskine fans are book buyers,” said Marco Beghin, president of Moleskine America. “They are already in your stores, and they are passionate about the reading, writing, and travelling collections. Don’t miss out on the chance to tap into this excitement among your current customers.”

The new collections feature objects such as pens, pencils, bags, reading glasses, cases, reading stands and USB rechargeable booklights, all designed by the award-winning industrial designer Giulio Iacchetti [6].

The new objects, which were unveiled in April during Milan Design Week, were designed with the brand's existing products in mind. They are compatible with each other and with Moleskine notebooks and planners through special clips and holders. Detachable add-ons make them customizable and adaptable while retaining the aesthetics for which Moleskine products are noted.

The Writing, Traveling, and Reading Collections are available through a bookstore’s Chronicle Books sales rep or by calling (800) 759-0190.

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