Saturday, January 28, 2017 2:00 PM to 3:00 PM EST
Lakeshore B
Every title on the bookstore shelf goes through a similar cycle: author; agent; editor; publisher investments including sales conference, budgeting, marketing, jacket design, and sales; bookstore buyer; and bookstore sales. This session will feature industry professionals discussing each aspect of the life cycle of the book and will give attendees a larger perspective on their part in the process.
- Pete Mulvihill, Green Apple Books (San Francisco, CA)
- Molly Friedrich, President and Owner, Friedrich Agency
- Susan Kamil, Executive Vice President & Publisher, Random House
- Ruth Liebmann, Vice President and Director, Account Marketing, Penguin Random House
- Elizabeth Strout, Author, My Name is Lucy Barton, Random House
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Betsy Burton, The King's English Bookshop (Salt Lake City, UT) (Moderator)