Thursday, May 30, 2019 9:45 AM to 10:45 AM EDT
1E16
Multi-platform digital marketing is now more important than ever because, let’s face it, a marketing plan is only successful when the content is presented where your audience is — and today, that’s everywhere.
In this session, you’ll hear from three guest booksellers about how they manage their digital marketing campaigns and carry them out successfully across their newsletter, blog, social media platforms, and website, while at the same time maintaining their store brand and ensuring that all the pieces tie in together seamlessly.