On June 10, the American Booksellers Association announced [5]a partnership with LIG Solutions to provide members with a choice of health insurance options. Booksellers should look for an email early next week from ABA with new information on the rollout of ABA’s health insurance partnership with LIG Solutions.

The partnership with LIG Solutions is part of a broader partnership with a coalition of 10 organizations, the Book Industry Health Insurance Partnership (BIHIP). The BIHIP coalition, which has been vetting various companies for health insurance programs for members since April 2018, consists of the American Booksellers Association, American Society for Indexing, Authors Guild, Book Industry Study Group, Graphic Artists Guild, Horror Writers Association, Independent Book Publishers Association, Novelists Inc., Science Fiction and Fantasy Writers of America, and Western Writers of America Inc.

LIG will provide extensive knowledge of the health insurance market to help members navigate the wide array of insurance options, including ACA-compliant major medical, Medicare/supplements, short term policies, vision, dental, critical care, supplemental coverage, as well as small group/Health Reimbursement Arrangement (HRAs) programs.

LIG’s services are free. Health insurance plans do not cost more if you buy through LIG’s agents.

The partnership will ensure that all stores and their employees can take advantage of the benefit, by covering individual members and their immediate family; business owners and their W2 employees; 1099-employees/independent contractors; association volunteers; and association staff and their immediate family.

LIG Solutions is a division of LIG [6], an insurance advisor with experience in the health, life, and Medicare insurance industry. LIG Solutions [7] offers insurance solutions for associations, societies, membership organizations, and other affinity groups. LIG Solutions helps people understand their health benefits and different plan options to determine the appropriate health insurance option. While health insurance agents typically only represent one carrier, LIG broadens consumers’ choices and can sell insurance from many insurance companies in all 50 states.

Watch for an email early next week for more information as the partnership moves forward.

In the meantime, see ABA’s initial partnership announcement [5] and FAQs about the partnership [8].