Reaching Reluctant Readers

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Monday, April 20, 2015 10:30 AM to 11:30 AM EDT

For booksellers, there are few greater triumphs than placing the right book in the hands of any reader, but that is especially true for kids who rarely if ever read for their own pleasure.  How can we reach these non-readers and what can be done to turn them into readers?  Booksellers and educators who have been successful in the ongoing struggle to reach reluctant readers will be joined by bestselling author and literacy advocate Jon Scieszka to share their passion to make a difference and discuss what they have learned works best for inspiring children to want to read.

  • Erin Barker, Hooray for Books! (Alexandria, VA)
  • Margaret Brennan Neville, The King's English Bookshop (Salt Lake City, UT)
  • Kim Laird, Reading Specialist at Upland Unified School District (San Bernardino County, CA)
  • Jon Scieszka, author of Frank Einstein and the Electro-Finger (Amulet Books) and founder of Guys Read
  • Laura Donohoe, Malaprop's Bookstore/Café (Asheville, NC) (moderator)
     

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The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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