Kobo

Bestselling authors, including Michael Connelly, Diane Capri, and Bella Andre, are encouraging their fans to check out Kobo’s eRead Local incentive program.

New graphics for use on store websites encourage customers to create a Kobo account and take advantage of a special “eRead Local” credit.

In a video and blog posting from Kobo, booksellers can find ideas for promoting eReading and eBook sales via their store websites.

Kobo explains the benefits to booksellers, publishers, and authors of the Kobo eRead Local incentive program, which will run from August 22 through November 29.

To ensure that ABA members participating in the Kobo program are sharing in the revenue on every sale of a Kobo eBook, booksellers are encouraged to review their list of Kobo customers and report any missing readers through the Kobo Reporting Tool.

Here are details and sign-up information for eRead Local, a Kobo incentive program aimed at encouraging customers at ABA member stores to give e-reading a try.

Christine Munroe of Kobo Writing Life offers information and resources to help indie bookstores promote the works of self-published authors who are eager to work with them.

The July 15 newsletter provides updates on Kobo device availability, price drop promotions, and new content created by the Kobo merchandising team to inspire booksellers or for use on store websites.

One new e-book promotion was recently added to the IndieCommerce Publisher Promotions page in the category of nonfiction vacation reads.

The “Kobo: What You Need to Know” Newsletter returned this week with news about the ABA/Kobo partnership, including the latest on contracts, eReading promotions, personnel, and more.

On Tuesday, Kobo revealed plans for an incentive program aimed at encouraging customers at ABA member stores to give e-reading a try. Set to launch later this summer and to run for 100 days, eRead Local will reward both ABA member stores that acquire new Kobo customers and the customers themselves.

Canadian company to host summer Bookseller Academy; Publishers Lunch releases Buzz Books; Kobo to provide free e-book access to Southwest Airlines customers

Three e-book promotions were recently added to the IndieCommerce Publisher Promotions page. Categories include bargain books, digital originals, and down-priced frontlist.

Thirteen e-book promotions were recently added to the IndieCommerce Publisher Promotions page. Categories include Easter, baseball, cooking, and mysteries.

Five e-book promotions were recently added to the IndieCommerce Publisher Promotions page. Categories include gardening, home improvement, and cooking.