A school partnership is an important asset to any bookstore. It strengthens the community, introduces books to younger readers, generates future customers, and supports a bookstore’s bottom line. This session is a bookstore-presented panel on how to best establish school connections from square one. Booksellers will learn first steps to take to begin a healthy partnership, key roles in school administration to get to know, how to work with teachers, and what events and means of support a bookstore can provide to create trust and put the store front of mind when opportunities arise. Presented by the ABC Children’s Group for all booksellers.