Wi2023 Program

Thursday, February 23, 2023  

9:25 am to 10:25 am

Bookstore and School Partnerships (Bookseller Panel) 602-604, Level 6, Seattle Convention Center

A school partnership is an important asset to any bookstore. It strengthens the community, introduces books to younger readers, generates future customers, and supports a bookstore’s bottom line. This session is a bookstore-presented panel on how to best establish school connections from square one. Booksellers will learn first steps to take to begin a healthy partnership, key roles in school administration to get to know, how to work with teachers, and what events and means of support a bookstore can provide to create trust and put the store front of mind when opportunities arise. Presented by the ABC Children’s Group for all booksellers.


Speakers: Susan Williams, M. Judson Booksellers & Storytellers (Greenville, South Carolina); Cathy Berner, Blue Willow Bookshop (Houston, Texas); Heather Jeziorowski, Little Shop of Stories (Decatur, Georgia)


About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.


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