You’ve Got Mail — Best Practices for Sending a Newsletter Customers Want to Read

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Wednesday, June 20, 2018 -
2:45pm to 3:45pm
Grand B

Newsletters are an easy and fun way to communicate to your customers what’s happening in your bookstore. Bookselling panelists who have mastered newsletter writing will dissect what makes a successful newsletter.

Panel: Kenny Brechner, Devaney, Doak & Garrett Booksellers; Broche Fabian, Quail Ridge Books; Jessica Palacios, Once Upon a Time

Kenny Brechner, Devaney, Doak & Garrett Booksellers Broche Fabian, Quail Ridge Books Jessica Palacios, Once Upon a Time
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Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.




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